Project description
AI-based software to boost e-commerce website performance and loading times
To tackle today’s challenges in creating fast websites, a new communication protocol called HTTP/2 was released as a revision to the ubiquitous HTTP network protocol. The new protocol has the potential to substantially increase website speed, but its features are not straightforward to apply. The EU-funded AI for a faster web project will develop a software product that exploits the features so that online businesses can provide websites that load much faster. Web traffic data is sent to a cloud infrastructure for analysis, delivering information on how to manage the traffic to enhance website speed. The project will assess the software’s technical feasibility and commercial viability.
Objective
Website speed is the key to success for e-commerce websites. A fast website creates a better user experience, improves Google ranking, and most importantly, it increases conversion. Slow websites cost millions of dollars a year in lost sales, and therefore this is a pressing problem on a growing market that call for efficient solutions.
As web usage and online commerce has exploded, we have moved from simple static websites to fully interactive and complex websites, introducing new challenges for creating fast websites. For example, loading a website is more re- source intensive, websites are loaded using smartphones in wireless networks, and website visitors are spread globally. To address these new challenges of the web, a new communication protocol, HTTP/2, was released in 2015. The new protocol does not require any changes to existing websites, and by default it provides a more efficient loading of resources, creates more mobile-friendly sites, and improves Google rank. The new protocol also introduces new features that software can take advantage of to substantially increase website speed.
However, most of the HTTP/2 features are not straightforward to apply and need to be actively configured, and no standards or guidelines exist to inform developers on optimal usage. This leave the problem for the developers to do manual tuning, which is both cumbersome and might demand changes every time the website is updated. Since the features can lead to substantial speed improvements, the challenge of adopting them has introduced a major business opportunity:
- To offer a product that can utilize the features of HTTP/2 to help online businesses create faster websites automatically
Fields of science (EuroSciVoc)
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.
- natural sciences computer and information sciences software
- social sciences economics and business business and management commerce e-commerce
- engineering and technology electrical engineering, electronic engineering, information engineering information engineering telecommunications mobile phones
- natural sciences computer and information sciences artificial intelligence machine learning
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Programme(s)
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
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H2020-EU.2.3. - INDUSTRIAL LEADERSHIP - Innovation In SMEs
MAIN PROGRAMME
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H2020-EU.3. - PRIORITY 'Societal challenges
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H2020-EU.2.1. - INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies
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Topic(s)
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Funding Scheme
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
SME-1 - SME instrument phase 1
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Call for proposal
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
(opens in new window) H2020-EIC-SMEInst-2018-2020
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Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.
90334 UMEA
Sweden
The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.