The global maritime and offshore industry is responsible for 90% of global trade, and comprises lucrative industries such as oil and gas, shipping, aquaculture and renewable energy. The EU maritime transport sector alone employs 230,000 people and accounts for approximately 40% of the world’s fleet. The safety of the employees and workers during the offshore operations is critical to the sustainability of this industry. Helicopter passenger transport operations are the leading cause of fatalities of this industry. The majority of fatalities are due to drowning in cold water leading to cold shock and hypothermia. The Centurion 3 is a revolutionary upper body 3-layer garment, that produces immediate life-saving heat upon contact with cold water to prevent cold shock and delay the onset of hypothermia, hence promoting rescue. The objectives of the feasibility study were to evaluate the technical requirements for introduction of the garment to the European market and to identify the optimum market segments for initial roll out. Iron Ocean’s ambition is to become Europe's foremost supplier of advanced life-saving garments for all environmental conditions. Iron Ocean's innovations will have a broad reaching future impact in maritime, offshore, aerospace, security, and sport/outdoor pursuits.