Project description Digital Enterprise Show the project objective Hide the project objective The objective of the SERAMIS project is to push the boundaries of current RFID implementations, thus turning them into powerful tools for intelligent information management. For this purpose, SERAMIS develops models, procedures, and tools for the handling of massive RFID data sets. The project aims at covering the entire causal chain from the initial investment in an RFID data collection infrastructure to the impact of data processing on firm performance and customer satisfaction. Not least, SERAMIS puts special emphasis on the analysis of privacy issues arising from RFID data. The project results are put into practice by two leading European fashion retailers and innovators in RFID usage. Our ultimate aim is to create benefits for individual business processes, strategic and industry-level impacts as well as guidelines for handling the trade-off between the interests of technology users and the privacy rights of their customers. The project outcomes are developed for the largest reuse possible and address the needs of players in the retail industry and beyond. Fields of science social scienceseconomics and businessbusiness and managementinnovation managementnatural sciencescomputer and information sciencesdata sciencedata processing Programme(s) FP7-ICT - Specific Programme "Cooperation": Information and communication technologies Topic(s) ICT-2013.1.3 - Digital Enterprise Call for proposal FP7-ICT-2013-10 See other projects for this call Funding Scheme CP - Collaborative project (generic) Coordinator JULIUS-MAXIMILIANS-UNIVERSITAT WURZBURG EU contribution € 478 475,00 Address SANDERRING 2 97070 Wuerzburg Germany See on map Region Bayern Unterfranken Würzburg, Kreisfreie Stadt Activity type Higher or Secondary Education Establishments Administrative Contact Frederic Thiesse (Prof.) Links Contact the organisation Opens in new window Website Opens in new window Total cost No data Participants (7) Sort alphabetically Sort by EU Contribution Expand all Collapse all WIRTSCHAFTSUNIVERSITAT WIEN Austria EU contribution € 560 035,00 Address WELTHANDELSPLATZ 1 1020 Wien See on map Region Ostösterreich Wien Wien Activity type Higher or Secondary Education Establishments Administrative Contact Sarah Spiekermann (Prof.) Links Contact the organisation Opens in new window Website Opens in new window Total cost No data ADIDAS AG Participation ended Germany EU contribution € 0,00 Address ADI DASSLER STRASSE 1 91074 Herzogenaurach See on map Region Bayern Mittelfranken Erlangen-Höchstadt Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Administrative Contact Ingo Winterhoff (Mr.) Links Contact the organisation Opens in new window Website Opens in new window Total cost No data ADLER MODEMAERKTE AG Germany EU contribution € 119 461,00 Address INDUSTRIESTRASSE OST 1-7 63808 HAIBACH See on map Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Administrative Contact Daniel Getzin Links Contact the organisation Opens in new window Total cost No data ATHENS UNIVERSITY OF ECONOMICS AND BUSINESS - RESEARCH CENTER Greece EU contribution € 264 292,00 Address KEFALLINIAS STREET 46 11251 Athens See on map Region Αττική Aττική Κεντρικός Τομέας Αθηνών Activity type Higher or Secondary Education Establishments Administrative Contact Maria Marinopoulou (Mrs.) Links Contact the organisation Opens in new window Total cost No data UNIVERSITA DEGLI STUDI DI PARMA Italy EU contribution € 403 287,00 Address VIA UNIVERSITA 12 43121 PARMA See on map Region Nord-Est Emilia-Romagna Parma Activity type Higher or Secondary Education Establishments Administrative Contact Antonio Rizzi (Prof.) Links Contact the organisation Opens in new window Website Opens in new window Total cost No data DIFFUSIONE TESSILE SRL Italy EU contribution € 40 603,00 Address VIA SANTI 8 STRADARIO 01100 42025 CAVRIAGO RE See on map Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Administrative Contact Alessandro Mazzoni (Mr.) Links Contact the organisation Opens in new window Total cost No data ID-SOLUTIONS SRL Italy EU contribution € 121 759,00 Address VIALE MARIOTTI 1 43121 PARMA See on map Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Administrative Contact Francesco Guerci (Mr.) Links Contact the organisation Opens in new window Total cost No data
