The 1994 work programme for the IMPACT 2 (Information Market Policy Actions) programme of DG XIII/E was approved by the Commission on 1 February 1994 and is now available to the public. IMPACT aims to develop the market for information services in Europe and to improve the competitiveness of European business by promoting the use of advanced information services. During 1994, IMPACT will continue to stimulate cooperation and commitment at a transnational level: - Info Euro Access, "improving the accessibility to information at the European level", will remain the central strategic theme and will be reflected in efforts to overcome legal, administrative and language barriers and to stimulate European initiatives. - Action Line 1: The Information Market Observatory (IMO) will continue to collect and analyse market data to increase market transparency. However, future market actions will be oriented increasingly towards strategic issues of European information services development. In line with the growing convergence of technologies, products and markets, the IMO will pay particular attention to the analysis of cross-sector alliances, new markets and the role of advertising in financing future products. The recently created European Information Policy Support Network will also play a role in this respect. The IMO will expand the dissemination of its results by using existing distribution channels as widely as possible. - Action Line 2: The Legal Advisory Board (LAB) will strengthen its network of experts, developing increased contacts with public sector authorities with both regulatory and market player roles in the Member States. The possibility of organizing LAB meetings in various Member States will be considered. New initiatives will address the role of the consumer and the issue of quality certification, as well as legal problems related to specific new information technology (NIT) applications, such as multimedia and geographical information systems (GIS). - Action Line 3, Standards: Work will be undertaken to extend the pilot information service launched last year, with particular regard to the publications and handbooks on the use of standards for Open Information Interchange. The guidelines for the use of standards will be extended with the development of a reference model for all the encoding standards. - Action Line 3, Awareness, User Support and Training: Continued emphasis will be placed on decentralization of activities via the National Awareness Partners network throughout the Member States. Financial support for this network will be significantly increased and the number of national organizations involved may be extended. Universities and other higher education institutions will be encouraged to include training related to electronic information in their normal curricula. Synergy will be sought with EU programmes specializing in training and education such as COMETT and FORCE. - Action Line 4: Activities will build on strategic information initiatives (started in 1993 and earlier). Support to selected projects for interactive multimedia information services will be continued and projects in the area of geographical information services will be selected for their main information phase. Support will be given to the European Umbrella Organization for Geographical Information (EUROGI). Info Euro Access calls will be made before the end of 1994 for shared-cost projects which, subject to budget availability, will be supported during 1995. As a follow-up to 1993 activities related to the development of the European electronic publishing market, proposed actions include the creation of a high-level forum with publishers and other major actors of the electronic publishing chain plus a feasibility study on a network of multimedia laboratories for training, exchange of experience and as a source of creativity.