• What is the problem/issue being addressed?
A fundamental yet challenging goal in behavioural and evolutionary ecology is to understand the evolution and maintenance of behavioural diversity. INTERACTIVE explored the role of social interactions in the expression of behavior and its evolution. In natural ecosystems, behaviors such as cooperation, competition, and predator-prey dynamics shape individual survival and species adaptation. However, studying these interactions in real-world animal populations is difficult due to the complexity of natural environments and logistical challenges. INTERACTIVE overcame these challenges by using data from multiplayer videogames, which simulate realistic ecological scenarios and allow for the detailed observation of interactions among millions of players over time and contexts, and their consequences on behavioural responses and survival.
• Why is it important for society?
Ultimately, the results of INTERACTIVE improved our understanding of how social interactions maintain behavioural variation and shape the evolution of animal societies - including our own.
• What are the overall objectives?
The project aimed to answer three key questions:
1. How do social interactions affect individual success?
2. How do individuals adapt their behavior in response to others (social plasticity)?
3. How does experience shape these responses over time?