Work performed within WP 1 – Awareness campaing:
The central theme for 2021: “Try it! It is science!”. The main motto resonated throughout the whole project and it was reflected in the program. As a task within the Awareness Campaign, unique graphic design was created – yellow pink design with the ERN logo that was modulated and used in all promotional materials and as an graphic identity of the ERN 2021. Th PR campaign plan was eleaborated in order to execute effective and successful campaign achieving proposed goals. Awareness campaign included national online and offline campaing and it was targeted on all age groups with special attention to attracting young audience.
Work performed within WP 2 - Activities during the NIGHT
The activities during the NIGHT had to be adapted according risk and mitigation measure no. 1 - Public health and restrictions regarding organising mass events. Main festival activity had to be adapted into online space and overall, the ERN 2021 of this program –
• Online studio – consisting of 12-hour-long program full of presentations with visualisations, 3D effects; demonstrations and experiments; interviews;
• Webinars Science without Frontiers – 16 webinars throughout the week of the ERN with Slovak scientists from different fields;
• Visit your school-Get to know your Scientist – presentation of researchers for primary and secondary school students (online and offline – where possible);
• Scientific Courier – scientific kits with experiments (biology, chemistry, physics, Space guardian) send to primary and secondary schools;
• Accompanying events and competitions – accompanying events in observatories and competitions (drawing and photo competition).
Work performed within WP 3 - Impact assessment
Collection, analysis and processing of 200+ feedbacks, based on 2 separate surveys respectively addressing „Visitors“, and „Researchers“, with common and specific questions. Main conclusions from the Impact Assessment are available in the report on the Impact Assessment (deliverable 3).
Work performed within WP 4 – Management
The management of the ERN was crucial for successful and timely delivery of the project. Overall administrative and financial was in place in order to achieve proposed goals and stick to the project proposal. Special attention was paid to risk mitigation which proved to be fruitful.
