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BIRDSHADES BUSINESS MODEL VALIDATION AND IPR STRATEGY

Project description

Saving birds from window collisions

Windows are among the biggest threats to birds today. Seeing reflections of trees and other vegetation, birds fly right into the glass. A crash can be dangerous. More than a billion birds die annually in collisions with residential and commercial windows. One solution to save birds from flying into windows is being developed by BirdShades, a female-led startup. Supported by the EU-funded BirdShades WomenTech project, the company is producing the first large-scale pilot line of invisible window film. Specifically, an ultraviolet reflective film that is practically invisible to humans is highly visible to many bird species. The project’s goal is to pave the way to a cutting-edge deep tech champion that protects biodiversity.

Objective

BirdShades is a female led startup which develops an invisible window film to save billions of birds worldwide.
We have recently successfully produced our first large scale pilot line which we are going to sell in a Pilot Customer Programme.
We plan to validate our business model and to improve our IP strategy to ensure and pave they way that BirdShades will become one of tomorrows cutting edge deep tech champions which protects biodiversity worldwide.

Programme(s)

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Topic(s)

Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.

Funding Scheme

Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.

HORIZON-CSA - HORIZON Coordination and Support Actions

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Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) HORIZON-EIE-2021-SCALEUP-01

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Coordinator

BIRDSHADES INNOVATIONS GMBH
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 75 000,00
Address
ERZHERZOG-JOHANN STRASSE 9
8700 Leoben
Austria

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Südösterreich Steiermark Östliche Obersteiermark
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Links
Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

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