Skip to main content
Go to the home page of the European Commission (opens in new window)
English English
CORDIS - EU research results
CORDIS

AI and Process Automation for Sustainable Entertainment and Media

Project description

Media production technologies with minimal power demands

In an era of skyrocketing video-based and extended reality content, the entertainment and media industries are grappling with an overwhelming demand for skilled human resources, data processing, and energy. In this context, the EU-funded EMERALD project aims to leverage AI, Machine Learning, and Big Data technologies to transform media production. Its goal is to automate processing, increase production, reduce energy consumption, and enhance content quality. With a consortium comprising companies from the movie, broadcast, streaming, and live entertainment sectors, EMERALD will develop exemplary tools for sustainable media creation. It will measure energy usage, optimise data utilisation for AI/ML applications, and minimise power demands.

Objective

EMERALD is a 30-month IA to develop and demonstrate exemplary tools for the digital entertainment and media industries using AI Machine Learning and Big Data technologies, to automate and speed processing, increase production efficiency, use less energy and increase the quality of content. There is a massive increase in the volume of video-based and extended reality content, with an unsustainable demand for skilled human resources, data processing and energy. EMERALD aims to meet the challenge by developing process automation for sustainable media creation; creating a testbed for measuring the energy used in media computation; developing more efficient data use for AI/ML in entertainment and media applications; reducing the power demands for large-scale media data processing; and creating acceptance and demand for AI and sustainable production technologies in the entertainment and media industries.
The interdisciplinary Consortium of seven partners includes leading companies from the movie, broadcast, streaming and live entertainment technology sectors, supported by two major European universities.

Fields of science (EuroSciVoc)

CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.

You need to log in or register to use this function

Keywords

Project’s keywords as indicated by the project coordinator. Not to be confused with the EuroSciVoc taxonomy (Fields of science)

Programme(s)

Multi-annual funding programmes that define the EU’s priorities for research and innovation.

Topic(s)

Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.

Funding Scheme

Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.

HORIZON-IA - HORIZON Innovation Actions

See all projects funded under this funding scheme

Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) HORIZON-CL4-2022-DIGITAL-EMERGING-02

See all projects funded under this call

Coordinator

UNIVERSIDAD POMPEU FABRA
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 524 750,00
Address
PLACA DE LA MERCE, 10-12
08002 Barcelona
Spain

See on map

Region
Este Cataluña Barcelona
Activity type
Higher or Secondary Education Establishments
Links
Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

€ 524 750,00

Participants (4)

Partners (2)

My booklet 0 0