Safe-and-Sustainable-by-Design (SSbD) materials and chemicals (AdMas&Chems) are a central requirement for reaching the ambitious goal of making Europe the first digitally-enabled circular, climate-neutral and sustainable economy. To facilitate SSbD adoption by industry and, by doing so, foster the twin green and digital transition of Europe’s economy, PINK’s overarching aim is to produce innovative modelling software and integrated workflows for material development, which are combined into an industry-ready open innovation platform. PINK's holistic approach (see Figure 1) supports iterative development cycles of multi-objective optimisation including criteria of all four categories relevant to SSbD: functionality, cost-efficiency, safety, and sustainability covering the complete material life cycle and value chain. This is achieved by:
• REFINE and constantly reconfirm the industrial relevance and readiness of the PINK R&I Strategy based on the needs of all and especially industry stakeholders as well as lead harmonisation and engagement with different sustainability, industry, technology, and regulatory communities.
• INNOVATE new computational approaches for AdMas&Chems development and for assessing their safety and sustainability performances by (a) integrating data and predictive models and (b) complement them with new AI techniques for data searches.
• INTEGRATE these into a computational SSbD Framework by translating industrial requirements and new market demands into decision support as well as training and skill development needs.
• PROVIDE an integrated platform, the PINKISH Platform, providing decision support based on advanced data visualisation and Generative AI technologies based on all generated data.
• FAIRIFY the information exchange along the value-chain and life cycle of AdMas&Chems by developing an advanced Interoperability Framework, sharing the corresponding approaches and FAIR tools with the communities, and making data, models, workflows and software FAIR and whenever possible publicly available.
• VALIDATE the newly developed PINK models and software as well as the PINKISH platform on two Developmental Case-Studies.
• BOOST the innovation capacity of industry in general, and that of SMEs in particular, by making all PINK innovations accessible, promoting the cost-effective tools, further demonstrate these in at least three Industrial Demonstrators, and encouraging their sharing and use through dedicated training and skills-development. This will be the starting point for implementing a business plan for commercialisation and long-term sustainability of the platform.
