SiToLub addresses the urgent need for high-performing lubricants that are also safe and sustainable across their life cycle. While lubricants reduce energy use and emissions, many contain hazardous substances like PFAS and chlorinated paraffins, now restricted under EU law. SiToLub proposes a digital platform combining AI, simulation, and life cycle assessment to design safer, greener lubricants from the outset—minimizing costly testing. Integrated into the i-TRIBOMAT Open Innovation Test Bed, the platform ensures broad industrial uptake. Aligned with the European Green Deal and Chemicals Strategy for Sustainability, SiToLub supports the substitution of harmful substances and promotes biobased, recyclable alternatives. Real-world use cases validate its impact, setting the stage for a new paradigm in lubricant design that aligns with EU goals for climate neutrality, circularity, and strategic autonomy.