Project description
Smart, collaborative data use in Europe’s experience sectors
Despite their potential, many cultural and creative organisations fail to integrate data into programming, pricing, audience engagement, and resource management. The problem is particularly acute in live music, festivals, theatre, and museums, where value comes from audience-centred experiences rather than tangible products. The EU-funded EXCENTRIC project aims to develop human-centred, collaborative ecosystems for digital transformation. Specifically, six pilots across several countries will test smart, operations-focused data tools in real settings. The findings will inform policy guidance to help organisations across Europe integrate data into their strategies, improve audience engagement, and foster cross-sector collaboration.
Objective
EXCENTRIC - Excelling Human-Centric Collaborative Ecosystems for Smart Digital Transition in CCSI – supports the digital transition aimed at sustainable and responsible growth in the European Cultural and Creative Sectors and Industries (CCSI). It addresses underutilization of data in the daily operations of specific experience sectors: live music, festivals, theatre, and museums. These sectors are distinguished by their capacity to create value by providing audience-centric intangible cultural experiences. EXCENTRIC develops and implements a Collaborative Data Practice through the execution of four sector-specific and two cross-sectoral pilots under real working conditions. By co-designing, testing, and equipping organizations within experience sectors with operations-centric smart data infrastructure and tools, we can effectively integrate data-driven innovations into their strategic operations in programming, pricing, resource management, and audience engagement. The project applies human-centric principles by actively involving the creative workforce’s needs, skills, and interests of pilot organizations and their extended network in the tools’ development processes. It builds organizational capabilities, data literacy, and skill sets to enable the adoption, diffusion, and customization of digital tools, and supports sustainable innovation beyond the project’s duration. At the policy level, EXCENTRIC will formulate evidence-based recommendations for successful digital transformation by employing innovative practices and identifying relevant metrics based on pilot results. The project’s unique approach pioneers the concept of Collaborative Data Practices in the CCSI, which has proven effectiveness in pharma, energy, and logistics. It aims to break down silos within the CCSI and foster ecosystem thinking. EXCENTRIC's exceptional consortium, with six pilots across six countries, and three Pan-European umbrella organizations broadens its impact and fosters adoption.
Fields of science (EuroSciVoc)
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.
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Keywords
Project’s keywords as indicated by the project coordinator. Not to be confused with the EuroSciVoc taxonomy (Fields of science)
Project’s keywords as indicated by the project coordinator. Not to be confused with the EuroSciVoc taxonomy (Fields of science)
Programme(s)
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
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HORIZON.2.2 - Culture, creativity and inclusive society
MAIN PROGRAMME
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HORIZON.2.2.2 - Cultural Heritage
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Topic(s)
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Funding Scheme
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
HORIZON-IA - HORIZON Innovation Actions
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Call for proposal
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
(opens in new window) HORIZON-CL2-2024-HERITAGE-01
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Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.
3062 PA Rotterdam
Netherlands
The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.