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Contenido archivado el 2022-11-15

Corporate Marketing to Overcome the Barriers Facing Disabled Teleworkers

Objetivo

Combat is designed to put in place the business structures, methodologies and technical solutions that will give disabled persons, through teleworking, better access to the rapidly growing information processing labour market.

The aim of the project is to explore technological and business mechanisms which open up the information processing labour market for teleworkers. COMBAT will not seek to invent new devices, but will establish a SOLUTIONS METHODOLOGY designed to adapt available technology to the needs of individuals in relation to specified jobs and skills required in the market place.

COMBAT is a unique attempt to form professional networks of disabled workers and their community based enterprises. The business model to be explored represents a novel way of overcoming the fragmentation and lack of resources at local level through a framework which provides the necessary corporate support required for long term economic success. The key to success is the creation of a structure which combines central marketing with product development, quality control and technological support.

The COMBAT Consortium will have a strong user focus; it has been designed to balance the skills of technology experts, business experts and disability experts. Solutions and systems will be tested in real life situations with expert users - disabled employees in community enterprises. Three pilot sites are envisaged in Spain, Ireland and the U.K.

Technical Approach : The technical aspects of COMBAT will be principally related to the creation of the SOLUTIONS METHODOLOGY. This methodology will devise tailored solutions to individual need. It will examine appropriate technologies in the following areas: work stations, applications software, local area networks, call processing, public data and voice networks. The technical work will be mainly concerned with the integration of technologies to individual needs within the overall COMBAT business model and market research.

Impact and Expected Results : The expected outcomes of the project are:

- devising a generic solutions methodology for use by project partners and associates and possibly by others interested in the field
- the creation of a central business unit capable of supporting local businesses in each member state
- creation of operational businesses in at least three member states
- market testing of information processing services which could provide commercial opportunities to disabled teleworkers
- continuing and active involvement by a range of development partners in providing pump priming and long term investment for the overall business structure
- long term involvement on the part of telecoms and technology based companies in sustaining technical solutions for disabled teleworkers.

Ámbito científico (EuroSciVoc)

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Coordinador

Outset
Aportación de la UE
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Dirección
Drake House 18 Creekside
SE8 3DZ London
Reino Unido

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