Objective
The objective of VRShop is the creation of an integrated toolset for the set-up of interactive virtual reality malls on the Internet, which encompasses the latest technology in electronic commerce, VR, VRML, 3D multi-user worlds, and multimedia, enhanced, adapted, and integrated into a single environment.
VRShop produces two complementary products:
- VRMall, a set of tools for setting up, administering and maintaining a VR mall on the Internet, and
- VRStore, a set of tools and templates for setting up, administering and maintaining a VR store on the Internet.
To produce the above, VRShop takes advantage of emerging technologies and trends in order to create virtual reality life-like trading environments. Currently, there are no such integrated tools in the market.
To create and validate the two VRShop products, the project develops:
An integrated Tools Environment for the easy setup of VR malls on the Internet. This environment includes tools for the creation and management of VR stores, and tools for the creation of an overall VR mall on the Internet, enabling customers' interaction and communication with each other, as well as with shop representatives through avatar technology.
The following tools and functions are integrated and/or developed: VRML and interactive world technology for the Internet; VR model design and development tools and methods; electronic commerce tools and procedures; multimedia and management tools; digitising and cataloguing tools; telecom and site administration tools.
VRShop templates, including guidelines and methodology for setting up VR stores, based on the above tools. These include: templates for various stores, and tools for inserting (new) consumer products in a VRShop (including 3D representation); templates for electronic ordering and payment; templates for various avatars (3D body icons), in order to represent the current visitors 'walking' into a VR store, virtual electronic guides through the store,
which give assistance for the store consumer products, virtual electronic clerks, which establish communication between a real store clerk, and the buyer; applets for consumers' assistance (like a calculator for various currencies, or a private goods basket to check what has already been bought, how much it costs, etc.); templates for entertainment, in order to attract and keep customers in the mall, as well as templates for advertising.
The pilot VR mall, based on the VRShop tools and templates, in which the pilot applications VR stores are built. The feedback from the pilot mall will lead to commercialisation of the VRShop results, after the project's end.
Four pilot application spread throughout Europe prove the validity of the system in various areas of commerce.
Fields of science (EuroSciVoc)
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques.
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques.
- natural sciencescomputer and information sciencesinternet
- social scienceseconomics and businessbusiness and managementcommercee-commerce
- natural sciencescomputer and information sciencessoftwaresoftware applicationsvirtual reality
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Call for proposal
Data not availableFunding Scheme
CSC - Cost-sharing contractsCoordinator
10564 Athens
Greece