Placebo effects of marketing actions. How prior experience modulates the effect of price on expectations about product efficacy

Project Information

Placebo

Grant agreement ID: 272548

Closed project

Start date 1 April 2011

End date 31 March 2013

Funded under

• Specific programme "People" implementing the Seventh Framework Programme of the European Community for research, technological development and demonstration activities (2007 to 2013)

Total cost € 184 040,80

EU contribution € 184 040,80

Coordinated by

ERASMUS UNIVERSITEIT ROTTERDAM
Netherlands