"The 23rd of September 2011 the “Everyday Science 2011. Italy plays Science” project organises RN events in 15 Italian towns distributed in 10 regions from North to South of the nation: Bologna, Ferrara, Piacenza, Faenza (EMILIA-ROMAGNA), Pavia (LOMBARDIA), Lerici-La Spezia (LIGURIA), Padova, Verona (VENETO), Pisa (TOSCANA), Napoli Capodimonte, Salerno (CAMPANIA), Cosenza (CALABRIA), Catania (Sicilia), Cagliari (Sardegna).
The aim is to make researchers’ work and experience closer to general public and offer an unusual amusement alternative for the Friday night by playing with science thought different perspectives. Researchers are involved in live hands-on, short labs, games, music and talk shows, together with artists and musicians. In 2011 events are more focused on presenting researchers’ work and experience thought art performances, amusing challenges and games. Synergy with national celebrations of 150° anniversary of the Italian Unity is foreseen, by organizing ad hoc initiatives with researchers and scientists. Live web-tv and web-radio broadcast from Bologna, with links with all project events and with other Researchers’ Night in Italy.
National communication campaign is mainly based on web social media (blog, facebook, twitter) and channels (web tv and radio). Synergies on communication strategies are planned with other Italian funded projects.
After the two successful editions in Emilia-Romagna (2009, 2010), “Everyday Science 2011” project enlarges its capacity to involve research centres, universities and media partners at national level. “Italy plays Science” is the new subtitle which underlines this wider geographical approach. 7 universities, 4 national research institutes and 2 national media partners compose the partnership, coordinated by ASTER (consortium of universities, research institutes and entrepreneurial associations). The project can count on the large consensus of local authorities and the support private sponsors"
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