Objective Typically, end users or “consumers” are perceived as adopters of sustainable products and services, developed by companies. Thus, a lot of attention is paid to the (non-) diffusion of sustainable products and services. From this perspective end users are seen as – more or less – passive recipients of sustainable products and services.We propose to investigate the active roles of end users in shaping sustainable lifestyles and the transition to a green economy in Europe. More specifically, we suggest exploring, explaining and enhancing the role of end users in (co-) innovating novel sustainable products, services, and systems (“Sustainable Lifestyles 2.0”). Generally, there are two options: First, end users are integrated in the process of sustainability innovations driven by companies (“user integration”). Second, end users innovative for themselves, and eventually form enterprises to capture value from their sustainability innovations (“user innovation and entrepreneurship”). We argue that end user integration, innovation and entrepreneurship offer great potentials for smart, sustainable and inclusive growth in the upcoming years, which is largely untapped and unexplored. While acknowledging the value of company-driven sustainability innovations, we want to investigate pathways towards a sustainable society, which is more user-centred and user-driven. We aim to gain a better and broadened understanding of the active roles of end users in sustainability innovation processes with a special emphasis on the four domains food, living, mobility, and energy. These domains are responsible for the highest life cycle environmental impacts related to the final consumption, and – put together – shape sustainable lifestyles in Europe. Fields of science social scienceseconomics and businessbusiness and managemententrepreneurshipsocial scienceseconomics and businesseconomicssustainable economy Programme(s) FP7-SSH - Specific Programme "Cooperation": Socio-economic Sciences and Humanities Topic(s) SSH.2013.2.1-1 - Obstacles and prospects for sustainable lifestyles and green economy in Europe Call for proposal FP7-SSH-2013-1 See other projects for this call Funding Scheme CP-IP - Large-scale integrating project Coordinator TECHNISCHE UNIVERSITAET MUENCHEN Address Arcisstrasse 21 80333 Muenchen Germany See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Frank Belz (Prof.) Links Contact the organisation Opens in new window Website Opens in new window EU contribution € 878 370,00 Participants (13) Sort alphabetically Sort by EU Contribution Expand all Collapse all AALTO KORKEAKOULUSAATIO SR Finland EU contribution € 474 362,00 Address Otakaari 1 02150 Espoo See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Minna Halme (Prof.) Links Contact the organisation Opens in new window Website Opens in new window AARHUS UNIVERSITET Denmark EU contribution € 148 381,00 Address Nordre ringgade 1 8000 Aarhus c See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Mikkel Larsen (Mr.) Links Contact the organisation Opens in new window Website Opens in new window AKADEMIA LEONA KOZMINSKIEGO Poland EU contribution € 213 780,00 Address Jagiellonska 59 03-301 Warsawa See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Ariadna Bednarz (Ms.) Links Contact the organisation Opens in new window COPENHAGEN BUSINESS SCHOOL Denmark EU contribution € 369 032,00 Address Solbjerg plads 3 2000 Frederiksberg See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Lise Damsgaard Jørgensen (Ms.) Links Contact the organisation Opens in new window Website Opens in new window CRANFIELD UNIVERSITY GB EU contribution € 389 600,40 Address College road MK43 0AL Cranfield - bedfordshire See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Hugh Wilson (Prof.) Links Contact the organisation Opens in new window Website Opens in new window ABIS - THE ACADEMY OF BUSINESS IN SOCIETY Belgium EU contribution € 391 660,00 Address Avenue louise 231 1050 Bruxelles See on map Activity type Other projects.administrative_contact Simon Pickard (Mr.) Links Contact the organisation Opens in new window Website Opens in new window THE FORUM FOR THE FUTURE LBG GB EU contribution € 406 475,00 Address Ironmonger row 19-23 EC1V 3QN London See on map Activity type Other projects.administrative_contact Ros Parker Links Contact the organisation Opens in new window Website Opens in new window KATHOLISCHE UNIVERSITAT EICHSTATT-INGOLSTADT Germany EU contribution € 336 080,00 Address Ostenstrasse 26-28 85072 Eichstätt See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Andre Habisch (Prof.) Links Contact the organisation Opens in new window Website Opens in new window POLITECNICO DI MILANO Italy EU contribution € 233 040,00 Address Piazza leonardo da vinci 32 20133 Milano See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Laura Catellani (Mrs.) Links Contact the organisation Opens in new window Website Opens in new window TECHNISCHE UNIVERSITEIT EINDHOVEN Netherlands EU contribution € 214 575,00 Address Groene loper 3 5612 AE Eindhoven See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Jos Hermus (Mr.) Links Contact the organisation Opens in new window Website Opens in new window FUNDACION ESADE Spain EU contribution € 492 281,60 Address Avenida pedralbes 60-62 08034 Barcelona See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Victoria Cochrane (Mrs.) Links Contact the organisation Opens in new window Website Opens in new window UNIVERSITA CATTOLICA DEL SACRO CUORE Italy EU contribution € 38 394,00 Address Largo gemelli 1 20123 Milano See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Guido Castelli (Dr.) Links Contact the organisation Opens in new window Website Opens in new window UNIVERSITEIT VAN AMSTERDAM Netherlands EU contribution € 184 275,00 Address Spui 21 1012WX Amsterdam See on map Activity type Higher or Secondary Education Establishments projects.administrative_contact Sebastian Kortmann (Dr.) Links Contact the organisation Opens in new window Website Opens in new window
