"ParkBee has achieved the business and technical feasibility objectives defined in the PH1 proposal, by identifying profiles of key stakeholders and securing 8 garage owners for the PH2 project, conducting comprehensive analysis of customer, entry barriers and competition, preparing the IP and marketing strategy and 5 years financial projection; defining a minimum viable product, establishing the engineering and the industrialization plans. During the Feasibility Study, ParkBee has interviewed 50 inner-city drivers in order to understand the key success factors that affect the drivers’ choice of car parking. The research has identified the top 7 factors choosing the parking, ‘time saving’, ‘nearby location’, ‘safety and security’, ‘fee rate’, ‘ease of access’, ‘#of spaces’ and ‘ size of parking space’. Some of the interviewees have also highlighted an importance of the EC charging stations, since in some cities it is a serious problem to find a parking with such a service.
The Feasibility Study showed, that ParkBee will have a rapid market penetration and within first year will reach the BEP. This is due to the very asset light business model and well established partnership with the biggest parking app provider. In addition, the ParkBee will open new economic benefits not only to the garage owners and the drivers, but also to the parking decision makers – municipalities, by better organizing the existing parking.
"