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Immersive and Interactive Real Time 3D Social Media Graphics Environments for the Broadcast Industry

Objetivo

In recent years there has been a progressive trend toward integrating social media technologies into broadcast technology environments to facilitate direct audience participation in live programming. Thus far, functionality has mainly been to allow individual viewers to contribute to news, current affairs and debates through sending SMS comments, or submissions to voting processes in light entertainment and reality TV content.
This technological trend has been slow in evolving and has not as yet reached full potential. The current situation is that broadcasters want more from existing solutions which offer capability limited to small text information and plain 2D graphics generated through ticker representations. Audience feedback and focus group conclusions show clearly that viewer interest is not sustained through current approaches.
Project VisualMedia aims to go beyond current state-of-the-art by integrating content generated through social media with real-time 3D graphics capability specifically developed for the broadcast media sector, together with advanced interaction and visualization systems, in order to create added value for both audience and broadcast industry.

Ámbito científico (EuroSciVoc)

Programa(s)

Tema(s)

Régimen de financiación

IA - Innovation action

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Convocatoria de propuestas

(se abrirá en una nueva ventana) H2020-ICT-2015

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Coordinador

BRAINSTORM MULTIMEDIA SL
Aportación neta de la UEn
€ 669 427,50
Dirección
CARRER COETERS 9
46988 PATERNA
España
Pyme
Sí
Región
Este Comunitat Valenciana Valencia/València
Tipo de actividad
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Enlaces
Coste total
€ 956 325,00

Participantes (11)