Our detailed feasibility study covered following tasks:
Task 1: In depth market analysis of the broilers market
Task 1.1. Market study:
Detailed market study was performed. We have analysed market size in Europe and worldwide, mapped the countries with the biggest poultry production and identified trends on the market. Based on the information gained we have calculated Serviceable Obtainable Market size.
Task 1.2. Client/end users study:
We have interacted with end users to confirm the market adoption of the vaccine, price acceptance and willingness to pay. Current insights from the market speak of strong interest for the innovative vaccine technology and its consideration as relevant in all of the analyzed countries.
Task 1.3. Problem quantification:
We have investigated Salmonella incidence in general flock and reduction measures, which gives us extended overview on current situation of Salmonella prevention and occurrence.
Task 1.4. Value chain mapping:
We have identified hazard points relevant for the food safety perspective and conduct business risk analysis and contingency plans.
Task 1.5. Partner search:
We have established business relations with companies connected with the poultry industry. They expressed high interest in a future cooperation with Immunolab and NatVet in a field of commercialization of SAL ETHVI.
Task 2: Perform operational and technical feasibility study
Task 2.1. Cost-benefit scenario:
Having in mind all factors influencing our business, we have analysed in details all cost and benefits that are relevant for our project.
Task 2.2. Technical requirements:
We have validated different configurations of the prototype for the needs of production of the vaccine in different composition models. Results of validation are positive.
Task 2.3. IPR and protection strategy:
The certification and legal aspects were assessed. We have investigated in details all aspect of vaccine registration and GMP standarisation. “Freedom-to-Operate analysis” was updated.
Task 3: Create an updated business plan
Based on the results of the abovementioned tasks, a business plan has been developed to include a detailed marketing/dissemination and commercialization plan, a market research and a financial plan.
