AWARENESS CAMPAING (WP1) / Overview of the results:
o Conception, realisation and display of promotional material and advertising (posters, leaflets, brochures, programmes, multimedia totem, billposting and event signage in the 7 cities);
o Publication of over 60 articles in newspapers and magazines;
o Project website: About 3.009 hints on project website, 851 unique visitors and 4.828 pages viewed between 1st January 2017 and 4th October 2017;
o Social network activity 5.289 likers on Facebook, 527 followers on Twitter and 245 followers on Instagram;
o Links with popular and institutional websites through official banner of the event;
o Publication of announcements and articles on linked websites;
o Promotional gadgets (T-shirts and 1 special gadget) displayed through the Infopoint, complying with the general guidelines available at
http://ec.europa.eu/dgs/communication/services/visual_identity/index.en.htm(se abrirá en una nueva ventana)o Setting up of a dedicated press office that led to the publication of over 30 articles in newspapers and magazines, plus interviews on local TV and radio shows;
o Publication of announcements and advertisement in national and local newspapers: Giovani Genitori, La Repubblica, La Stampa;
o Publication of several press releases delivered to a series of media amongst which the most popular ones;
o Elaboration of a Researchers’ Night 2017 kit addressing specifically SMEs (booklet of presentation and coordinated headed paper);
o Local media relations and local awareness campaign conducted by local partners in compliance with general rules established at overall project level.
o About 500.000 people made aware of the Researchers' Night and its objectives through all the online and offline tools mentioned above.
ACTIVITIES DURING THE NIGHT (WP2) / Overview of the results
o Offer of over 150 activities as planned in Annex I part B to the Grant Agreement, including:
o o Exhibitions, prototypes;
o Fun and games
o Hands-on experiments;
o Science corners;
o Debates and informal chats with researchers;
o Presentations and lectures;
o Scientific treasure hunts;
o Thematic workstations;
o Conferences;
o Theatre performances;
o Radio podcasts (Ondequadre and Radio 6023);
o Video interviews (UnitoNews)
o 7 European corners;
o Over 2.500 researchers involved in the implementation of the activities, amongst which:
o 50 having benefitted from Marie Curie schemes;
o 300 having benefitted from another EU support;
o About 90 local institutions involved in the event (industry, research centres and foundations, policy makers, stakeholders, CSOs, cultural organisations)
o Over 38.000 attendees having taken part in the activities offered in the various venues and locations, distributed as follows:
o Torino: 25.000;
o Alessandria: 4.000;
o Aosta: 3.000;
o Asti: 3.000;
o Biella: 500;
o Cuneo: 3.000;
o Verbania: 500