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Data Should Inspire – Development of a Disruptive Big Data Analysing Solution for Marketing Agencies

Objective

InboundMuse™ is a revolutionary tool that automates the entire process from data mining to insight generation and
furthermore suggesting the optimal solution just as a human would – something unique in the realm of digital marketing. This
would save hours from an analyst’s job. When this powerful tool is introduced in an agency setting with multiple clients, its
effects are cumulative and the agency ends up saving days off its schedule, which means faster delivery, better client
satisfaction and client retention. Client retention is the crucial factor for an agency because its 10x more expensive to sell to
a new client then to an existent client. Through SME Instrument Phase 1, we are seeking finance to prepare a Feasibility
Study and Business Plan to determine in-depth the possibility, feasibility, risk, viability, profitability and sustainability of this
new project.

Field of science

  • /social sciences/economics and business
  • /social sciences/other social sciences/social sciences interdisciplinary/sustainable development
  • /natural sciences/computer and information sciences/data science/big data
  • /natural sciences/computer and information sciences/data science/data mining

Call for proposal

H2020-SMEINST-1-2016-2017
See other projects for this call

Funding Scheme

SME-1 - SME instrument phase 1

Coordinator

INBOUNDMUSE LTD
Address
1 Il Gawra Swejda Street
MSK 2341 Marsaskala
Malta
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
EU contribution
€ 50 000