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Immersive Accessibility

Objective

Advances in technology have led to the availability of consumer Head Mounted Displays and the availability of 360° cameras for capturing immersive content. This has enabled broadcasters to explore new experiences, where narrative and content can be delivered with a heightened sense of presence and engagement, regardless of whether the user is fully immersed, using multiple screens, or via traditional television. Exploitation of these technologies is still in its infancy and innovators are producing ground-breaking content for early adopters. With any new technology it is essential to consider accessibility especially in Europe, where e-inclusion is a priority of the EC and the Single Digital Market. Doing so ensures that the narrative is coherent across languages, ages and abilities, and ensures compliance with regulatory guidelines.

The goal of Immersive Accessibility (ImAc) is to explore how accessibility services can be integrated with immersive media. It is not acceptable that accessibility is regarded as an afterthought: rather it should be considered throughout the design, production and delivery process. ImAc will explore new deployment methods for these services (Subtitles, Audio Description, Audio Subtitling, Sign Language) in immersive environments. We will move away from the constraints of the current technology, into a Hyper-Personalized environment where the consumer can fully customize the experience to meet his personal needs. For example, it may be more appropriate for subtitles to be read out-loud or the Audio Description presented as text. The key action in ImAc will be to ensure immersive experiences are inclusive across different languages, addressing the needs of those with hearing and low vision problems, learning difficulties and the aged. We also foresee these services consumed by a wider audience, for personal convenience, learning language and language therapy - accessible content can add significant value to these related areas.

Call for proposal

H2020-ICT-2016-2017

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Sub call

H2020-ICT-2016-2

Coordinator

FUNDACIO PRIVADA I2CAT, INTERNET I INNOVACIO DIGITAL A CATALUNYA
Net EU contribution
€ 469 937,50
Address
Calle Gran Capita 2-4, Edifici Nexus I
08034 Barcelona
Spain

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Region
Este Cataluña Barcelona
Activity type
Research Organisations
Non-EU contribution
€ 0,00

Participants (8)

RUNDFUNK BERLIN-BRANDENBURG
Germany
Net EU contribution
€ 399 875,00
Address
Masurenallee 8-14
14057 Berlin

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Region
Berlin Berlin Berlin
Activity type
Public bodies (excluding Research Organisations and Secondary or Higher Education Establishments)
Non-EU contribution
€ 0,00
THE UNIVERSITY OF SALFORD
United Kingdom
Net EU contribution
€ 205 452,50
Address
The Crescent 43
M5 4WT Salford

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Region
North West (England) Greater Manchester Greater Manchester South West
Activity type
Higher or Secondary Education Establishments
Non-EU contribution
€ 0,00
CORPORACIO CATALANA DE MITJANS AUDIOVISUALS SA
Spain
Net EU contribution
€ 241 062,50
Address
Via Augusta 252
08017 Sant Joan Despi Barcelona

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Region
Este Cataluña Barcelona
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Non-EU contribution
€ 103 312,50
MOTION SPELL
France
Net EU contribution
€ 136 937,50
Address
19 Rue Auguste Chabrieres
75015 Paris

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Ile-de-France Ile-de-France Paris
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Non-EU contribution
€ 58 687,50
UNIVERSIDAD AUTONOMA DE BARCELONA
Spain
Net EU contribution
€ 329 500,00
Address
Calle Campus Universitario Sn Cerdanyola V
08290 Cerdanyola Del Valles

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Region
Este Cataluña Barcelona
Activity type
Higher or Secondary Education Establishments
Non-EU contribution
€ 0,00
ANGLATECNIC SL
Spain
Net EU contribution
€ 225 837,50
Address
Cardenal Reig 13 6 4
08028 Barcelona

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Este Cataluña Barcelona
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Non-EU contribution
€ 96 787,50
INSTITUT FUR RUNDFUNKTECHNIK GMBH
Germany
Net EU contribution
€ 503 750,00
Address
Rundfunkplatz 1, C/o Bayerischer Rundfunk
80335 Munchen

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Bayern Oberbayern München, Kreisfreie Stadt
Activity type
Other
Non-EU contribution
€ 0,00
ROYAL NATIONAL INSTITUTE OF THE BLIND
United Kingdom
Net EU contribution
€ 169 875,00
Non-EU contribution
€ 0,00