Undoubtedly, our first goal has been the promotion and visibility of our model “pension for consumption” among financial and commercial distributors entities. We have constantly encouraged the potential user and clients during our communications in universities, congress, Fintech and Insurtech Forums, mass media, local and autonomous administrations, business owner organizations, social interlocutor (consumer association, syndicates…). We have travelled to Mexico in two occasions in order to explain, “under the U.E. flag”, the business model developed in Europe, achieving the explicit support of the Mexican CONSAR.
The social benefit of the business model generalised his use, it has been acclaimed in some forums and, in fact, Pensumo was rewarded by the Aragon Government with the “Premio Aragonés del Emprendimiento Social” and it was selected in the Iberic program “inclusion Plus” of the financial inclusion between the best 6 start-ups of this matter in Spain and Portugal.
No less important is the consolidation of the elements that the technology constitutes in Pensumo:
• Restyling the Pensumo web www.pensumo.com and creation of other related webs: www.compraspensumo.com (for shopping), and
https://horizon2020.pensumo.com(se abrirá en una nueva ventana).
• Incorporation and daily use of the OCR technology with an own development by PENSUMO team under the technical direction of the technological centre of European ITAINNOVA.
• Great improvements in the CRM for to the optimal management of users, clients and invoicing.
• Big Data related work guided and subcontracted to ITAINNOVA.
• Prototype designed, manufactured and tested.
• Complete development for CASER of payment/savings/loyalty/gamification platform, which positions us as an ICT development company, with solvency.
• Realization of a pilot in which the recycling of containers and cans in the yellow container is encouraged, after the signing with ECOEMBES of a contract for the provision of services.
• 10% of the users registered, recycle with great frequency through the APP Pensumo.
• Conducting an event (I Fintech Savings Race) with great repercussion in the media and that awarded more than 600 participants who ran from anywhere in Spain, with cents for each kilometer traveled.
(www.expansion.com/directivos/deporte-negocio/2018/10/20/5bca291eca47419e6d8b46e4.html)
