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Global scale-up of GoSleep Pods more than a seat

Project description

Innovative automatic reclining seats

Air passengers in transit have several needs, such as being able to relax and enjoy privacy. There’s a solution: GoSleep Pods are entirely automatic reclining seats with privacy shade. The pioneering product is already globally known and used in 25 airports and other locations globally. Market understanding led to the optimisation of the product, and the new V2 Pod will target offices, hospitals, roadside service stations are other terminals. The EU-funded GoSleep project will use the Horizon 2020 Instrument to accelerate the global optimisation and scaled-up production, business models based on Monthly Recurring Revenue (MRR+) thinking, scale-up activities, active communication with stakeholders and users and market launch of the new V2 Pod.

Objective

Patented breakthrough innovation is a combination of product and service; GoSleep Pods are fully automatic reclining seats with privacy shade already in use at 25 airports and other locations globally. Wide market understanding helps the optimizing of the products and during this project finalized V2 Pod will be launched. The potential for scaling the service to the new market segment is significant, the next focuses are offices, hospitals, roadside service stations are other terminals.

GoSleep Pods are pioneering products on the market and have clearly more suitable features for the airport use than any of a few other competitors. GoSleep brand is already globally known and the brand value is high. Commercialization of GoSleep Pods creates new service market of 505 M€ and up to 3000 workplaces. Benefits include sleeping safety, health, satisfaction and working efficiency for the users. GoSleep Pods provide a solution for a clear user need: privacy during transit is asked by 1.4 billion air passengers globally.

GoSleep Ltd. (founded 2011) has a team with enthusiasm and relevant know-how. GoSleep Ltd. has an excellent network of partners in both subcontracting and distribution. GoSleep Ltd. has a realistic target, 30 M€ turnover in 2011. The business strategy is well planned and the products are patented and trademark protected.

The Horizon 2020 Instrument Phase 2 project is planned to speed up the global scale-up. The H2020 project will result to; market launch of the new V2 Pod and 60M€ turnover in the next four years, optimized and scaled-up production, optimized business models based on MRR+ thinking, thorough market understanding, scale-up activities and active communication with stakeholders and users.

Fields of science (EuroSciVoc)

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Programme(s)

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Topic(s)

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Funding Scheme

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SME-2 - SME instrument phase 2

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Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) H2020-EIC-SMEInst-2018-2020

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Coordinator

GOSLEEP OY
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 1 050 000,00
Address
HALLIPUSSI 6
76100 PIEKSAMAKI
Finland

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Manner-Suomi Pohjois- ja Itä-Suomi Etelä-Savo
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
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Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

€ 1 500 000,00
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