Over 84 million tonnes of domestic packaging waste are produced every year in Europe (165 kg per EU citizen). Although, packaging recycling rates have increased in recent years (65.4% of mechanical recycling), 34.6% of European domestic packaging is still being incinerated or landfilled (11 million tonnes incinerated, and 18 million tonnes landfilled). This low recycling rates not only go against EU waste legislation and the circular economy project, they also generate a high environmental impact (the packaging waste landfilled produce 10,64 million tonnes of CO2) and huge wastage in terms of resources, creation losses of €5,199 million. Recycling ratios currently depend largely on the selective collection of waste, which requires separation at home by citizens. At the moment selective collection, despite reaching good ratios, has stagnated due to the lack of incentives for citizens to continue separating. It is for this reason that the application of these incentives has become an objective for public institutions. Until now, the application of these incentives was limited by the inability to relate each individual to their waste, which made it impossible to create personalized incentive systems.
The proposed solution to these problems is RecySmart, a combination of a device and a platform that allows, through technology, to relate these two concepts. This relation makes possible to public institutions to create these incentive systems and, in addition, to have access to the Big Data necessary to improve the waste management system.