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Sustainable Finance and the News Media

Project description

How to successfully communicate sustainable finance to the public

A wider societal transformation towards a more sustainable economic system has failed to emerge in spite of global actions such as the United Nations’ Sustainable Development Goals. The news media could play a major role in drawing the public’s attention. However, no research exists on communicating sustainable finance. To address this gap, the EU-funded SUFIN project will create questionnaires for financial journalists in Europe on sustainable finance reporting and analyse sustainable finance coverage in European financial news over the past decade. By exploring the news media’s role in creating awareness and understanding, the project will encourage European citizens to apply sustainable finance daily while also teaching key stakeholders to better communicate the topic.

Call for proposal

H2020-MSCA-IF-2018
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Coordinator

THE CHANCELLOR, MASTERS AND SCHOLARS OF THE UNIVERSITY OF OXFORD
Address
Wellington Square University Offices
OX1 2JD Oxford
United Kingdom
Activity type
Higher or Secondary Education Establishments
EU contribution
€ 212 933,76