Oscar: The first device for managing a warehouse of articles able to visually recognise any label without the need of a barcode.

Información del proyecto

Oscar

Identificador del acuerdo de subvención: 835593

DOI

10.3030/835593

Proyecto cerrado

Fecha de la firma de la CE 26 Noviembre 2018

Fecha de inicio 1 Diciembre 2018

Fecha de finalización 31 Mayo 2019

Financiado con arreglo a

• INDUSTRIAL LEADERSHIP - Innovation In SMEs

Coste total

€ 71 429,00

Aportación de la UE

€ 50 000,00

Coordinado por

VH TECHNOLOGY SRL
Italy

Periodic Reporting for period 1 - Oscar (Oscar: The first device for managing a warehouse of articles able to visually recognise any label without the need of a barcode.)

Período documentado: 2018-12-01 hasta 2019-05-31

Resumen del contexto y de los objetivos generales del proyecto

VH Technology designed and developed an innovative device (Oscar) able to automatically manage warehouses by recognising any product label which is placed in front of the device camera, without the need of barcode, QR code, RFID. The first product that we want to bring to the market, is a device tailored to manage wine cellars, able to solve today’s cellar management inefficiencies.

Objectives of the project:
Perform a detailed analysis of the wine cellar management market and customers survey.
Validate the concept by testing Oscar prototype in a real working environment.

Trabajo realizado desde el comienzo del proyecto hasta el final del período abarcado por el informe y los principales resultados hasta la fecha

We performed a 6 months feasibility study that focused on the following activities:

Market Analysis: We made a study of the wine cellar management market and related potential business opportunities. We defined main target segments, we quantified their market size and identified the main customer profiles.

Customer Survey: We submitted a questionnaire to a selected group of customers representative of different business profiles. The survey addressed customer needs and practices, cellar statistics and turnover. Our ambition was to know how Oscar can solve cellar management issues in a more efficient way and to assess what is the added value perceived by our target customers.

Prototype Final Validation: We tested our Oscar prototype in a real working environment. The test was performed in one of the most important Italian Michelin star restaurant. Oscar was very appreciated by the user. It was confirmed that our product allows significant time saving in cellar management and improves its efficiency. We also received useful feedback for product improvement.

Identification of Expansion Sector: We explored the opportunity to extend our innovative product to warehouse management applications other than wine management.

Business Plan Update: Outcome from market analysis, customers survey, and validation test was taken into account for updating our market strategy and the Business Plan. In particular the work done was very useful to definite how to improve the Oscar software and hardware to make it ready to go to the market. On this base we defined the SWOT Analysis, Strategic Plan and the Marketing Mix.

Avances que van más allá del estado de la técnica e impacto potencial esperado (incluida la repercusión socioeconómica y las implicaciones sociales más amplias del proyecto hasta la fecha)

The outcome of phase 1 shows a potential for Oscar concept, therefore the project is confirmed and VH Technology will continue to develop this business project.

Oscar HW architecture and SW features have been refined and improved taking into account results from customer survey and prototype test.