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CONTINUED

Project description

An environment-friendly circular fashion on B2B2C platform

Today, the fashion industry has a devastating impact on our planet. This industry is the third-worst pollutant of the Earth after oil and gas, contributing to 10 % of human-produced carbon emissions, polluting water sources and releasing billions of tons of waste. The circular economy is today the most promising solution to this problem. In this direction, the EU-funded ICEFIN project proposes to prolong the life of products with its B2B2C "CONTINUED" platform for circular fashion. The platform will enable brands to take back, resell and rent out their products, bringing value back to the right owners. It will let brands sell more, buy less and drastically improve their environmental impact.

Objective

The fashion industry pollutes like no other industry – only surpassed by the oil and gas industry. The industry is not capable of changing according to the increased consumer awareness and shift towards circular economy. There is s huge market opportunity in enabling global fashions brands towards this shift.
Our unique value proposition lies in enabling a turnkey, and fully brand-integrated digital “shop in shop” platform that manages the rental business and logistical system together with the global fashion brands. We call our B2B2C platform “CONTINUED”. We believe to increase profitability up to 69% (compared to wholesale) and 22% (compared to own retail)

Fields of science (EuroSciVoc)

CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.

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Programme(s)

Multi-annual funding programmes that define the EU’s priorities for research and innovation.

Topic(s)

Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.

Funding Scheme

Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.

SME-1 - SME instrument phase 1

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Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) H2020-EIC-SMEInst-2018-2020

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Coordinator

VIPESIVS
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 50 000,00
Address
TAARBÆK STRANDVEJ 104
2930 KLAMPENBORG
Denmark

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Danmark Hovedstaden Københavns omegn
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Links
Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

€ 71 429,00
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