Descripción del proyecto
Análisis de datos para el atletismo
El análisis de datos deportivos es un parte importante de la experiencia de los aficionados. El mercado de la analítica deportiva está creciendo y su valor se prevé que alcance los 61 000 millones de euros para 2024. El proyecto SPECTO Athletics, financiado con fondos europeo, está diseñando una solución para proporcionar datos atractivos y en tiempo real para los aficionados y comentaristas, así como para los entrenadores y los propios atletas. El proyecto ha adaptado su tecnología SPECTO Bowling, que realiza análisis de movimiento en 3D y 2D en tiempo real durante una partida, a fin de rastrear y recopilar eventos. Ya se ha probado durante el Campeonato Mundial de Atletismo sub-20 celebrado en julio de 2018 por la Asociación Internacional de Federaciones de Atletismo en Tampere (Finlandia).
Objetivo
Sports analytics is redefining predictive sports business decision-making. It allows team managers to improve winning percentages and fans thrive on having more information about a game they are watching. Sports analytics’ market was valued at €24 billion in 2017 and is anticipated to reach €61 billion by 2024. However, most of the companies engaged in sports analytics have been mainly concentrated on football, owing to an increasing attendance and growing fan-base, media and sponsors engagement. Other sports and specifically athletics have yet to reap the benefits of advanced sports analytics.
Current solutions in athletics focus on performance measurements after the game, in a laboratory. There is no solution in the market providing live and engaging data for fans and deep valuable insights to commentators/broadcasters for post-event analysis and also to athletes and coaches to improve athlete’s performance and avoid injuries. This is where SPECTO Athletics comes into force.
SPECTO Athletics core technology is adapted from our successful SPECTO Bowling® product which is capable to perform both 3D and 2D motion analysis, providing a detailed vision of the actions through real time data during the game, opening a whole new possibility for its exploitation by customising the final experience to different audiences: players, coaches, fans, researchers or sports associations. Having already validated SPECTO Athletics in IAAF World U20 Championships, July 2018 in Tampere, and with several pilot agreements signed with Olympic training centres, broadcasters and Sports Federations, SPECTO Athletics aims to establish itself as a pioneering state of art system in Athletics sport. Our project will achieve a ROI of 52.11 profit of €144M and create 59 direct jobs by 2025. Also, we are fully committed to keeping our product development in Europe.
Ámbito científico
Palabras clave
Programa(s)
Convocatoria de propuestas
Consulte otros proyectos de esta convocatoriaConvocatoria de subcontratación
H2020-SMEInst-2018-2020-2
Régimen de financiación
SME-2 - SME instrument phase 2Coordinador
01490 Vantaa
Finlandia
Organización definida por ella misma como pequeña y mediana empresa (pyme) en el momento de la firma del acuerdo de subvención.