Project description DEENESFRITPL Tools to gain control over our data When browsing the internet or shopping online, users leave behind digital traces – information that is revealed to the sites visited. This is good for websites, which want to know as much as possible about their visitors to show them targeted ads or to improve user experience. The EU-funded PIMCITY project aims to boost transparency and provide users control over their data. The project is creating the tools: a PIMS development kit (PDK) to commoditise the complexity of creating a personal information management system (PIMS). It will also develop transparency tags (TT) to show users information about the e-services they access, and a personal data avatar (PDA) to help users control the information shared to third parties. Show the project objective Hide the project objective Objective The Web economy has been revolutionized by unprecedented possibility of collecting massive amounts of user personal data, which lead the web to become the largest data market and created the biggest companies in our history. Unfortunately, this change has deep consequences for users, who, deprived of any negotiation power, are compelled to blindly provide their data for free access to services. Data collection is opaque, fragmented and disharmonic, so that users have no control over their personal data, and, thus, on their privacy. Personal Information Management Systems (PIMS) aim to give users back control over their data, while creating transparency in the market. However, so far, they have failed to reach business maturity and sizeable user bases.PIMCity offers tools to change this scenario. First, we implement a PIMS development kit (PDK) to commoditize the complexity of creating PIMS. This lowers the barriers for companies and SME to enter the web data market. Second, we design and deploy novel mechanisms to increase users' awareness: (i) the Transparency Tags (TT) show users essential information about the services they access, in a simple and easy to understand manner; (ii) the Personal Data Avatar (PDA) is an intuitive means for users to control the information shared to third parties. Third, we demonstrate the effectiveness of the above tools by engineering EasyPIMS, our fully-fledged PIMS. We commit to build the largest-ever transparent data marketplace implementing and demonstrating EasyPIMS with hundreds of thousands of end-users, collaborating with advertisers and operators in the web market.We strongly believe that an open market for data will only flourish if we stop the arms race between users and services. For this, we involve advertisers and end-users in the whole process. PIMCity has all these players in our consortium, along with leading IT companies and data providers, renowned research centres and universities, and SMEs already in the market of PIMS. Fields of science humanitieshistory and archaeologyhistory Keywords Personal Information Management Systems personal data artificial intelligence digital advertising privacy preserving analytics data economy data Valuation Programme(s) H2020-EU.2.1.1. - INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT) Main Programme Topic(s) ICT-13-2018-2019 - Supporting the emergence of data markets and the data economy Call for proposal H2020-ICT-2018-20 See other projects for this call Sub call H2020-ICT-2019-2 Funding Scheme IA - Innovation action Coordinator POLITECNICO DI TORINO Net EU contribution € 553 803,45 Address Corso duca degli abruzzi 24 10129 Torino Italy See on map Region Nord-Ovest Piemonte Torino Activity type Higher or Secondary Education Establishments Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 Participants (15) Sort alphabetically Sort by Net EU contribution Expand all Collapse all NEC LABORATORIES EUROPE GMBH Germany Net EU contribution € 534 884,00 Address Kurfursten-anlage 36 69115 Heidelberg See on map Region Baden-Württemberg Karlsruhe Heidelberg, Stadtkreis Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 229 236,00 ERMES CYBER SECURITY SRL Italy Net EU contribution € 296 450,00 Address Via pier carlo boggio 59 10138 Torino See on map SME The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed. Yes Region Nord-Ovest Piemonte Torino Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 127 050,00 FUNDACION IMDEA NETWORKS Spain Net EU contribution € 538 125,00 Address Avenida del mar mediterraneo 22 28918 Leganes (madrid) See on map Region Comunidad de Madrid Comunidad de Madrid Madrid Activity type Research Organisations Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 UNIVERSIDAD CARLOS III DE MADRID Spain Net EU contribution € 522 875,00 Address Calle madrid 126 28903 Getafe (madrid) See on map Region Comunidad de Madrid Comunidad de Madrid Madrid Activity type Higher or Secondary Education Establishments Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 TELEFONICA INVESTIGACION Y DESARROLLO SA Spain Net EU contribution € 464 263,80 Address Ronda de la comunicacion s/n distrito c edificio oeste i 28050 Madrid See on map Region Comunidad de Madrid Comunidad de Madrid Madrid Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 198 970,20 FASTWEB SPA Italy Net EU contribution € 291 882,50 Address Piazza adriano olivetti 1 20139 Milano See on map Region Nord-Ovest Lombardia Milano Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 125 092,50 LSTECH ESPANA SL Spain Net EU contribution € 304 937,50 Address Calle pallars 193 08005 Barcelona See on map SME The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed. Yes Region Este Cataluña Barcelona Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 130 687,50 KATHOLIEKE UNIVERSITEIT LEUVEN Belgium Net EU contribution € 418 500,00 Address Oude markt 13 3000 Leuven See on map Region Vlaams Gewest Prov. Vlaams-Brabant Arr. Leuven Activity type Higher or Secondary Education Establishments Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 ASOCIACION DE USUARIOS DE INTERNET Spain Net EU contribution € 398 750,00 Address Calle montearagon 5 portal f planta 4 puerta d 28033 Madrid See on map Region Comunidad de Madrid Comunidad de Madrid Madrid Activity type Other Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 INTERACTIVE ADVERTISING BUREAU EUROPE Participation ended Belgium Net EU contribution € 0,00 Address Rond point schuman 11 1040 Bruxelles / brussel See on map Region Région de Bruxelles-Capitale/Brussels Hoofdstedelijk Gewest Région de Bruxelles-Capitale/ Brussels Hoofdstedelijk Gewest Arr. de Bruxelles-Capitale/Arr. Brussel-Hoofdstad Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 BIG DATA ANALYTICS SA Participation ended Argentina Net EU contribution € 198 909,90 Address Juan diaz de solis 1330 1st floor 1638 Vicente lopez See on map Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 85 247,10 CLIQZ GMBH Participation ended Germany Net EU contribution € 0,00 Address Arabellstrasse 23 81925 Munchen See on map Region Bayern Oberbayern München, Kreisfreie Stadt Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 INTERACTIVE ADVERTISING BUREAU SPAIN IAB SPAIN Spain Net EU contribution € 250 000,00 Address Paseo de la castellana 113 2 drch 28046 Madrid - (madrid) See on map Region Comunidad de Madrid Comunidad de Madrid Madrid Activity type Other Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 WIBSON LIMITED Gibraltar Net EU contribution € 352 531,99 Address 28 irish town GX11 1AA Gibraltar See on map Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 151 085,14 TAPTAP DIGITAL SOCIEDAD LIMITADA Spain Net EU contribution € 114 916,99 Address Paseo de la castellana 111 1 28046 Madrid See on map Region Comunidad de Madrid Comunidad de Madrid Madrid Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 49 250,14