Reusable packaging as a service for e-commerce

Informations projet

Reuse as a service

N° de convention de subvention: 881343

DOI

10.3030/881343

Projet clôturé

Date de signature de la CE 29 Octobre 2019

Date de début 1 Octobre 2019

Date de fin 30 Septembre 2022

Financé au titre de

• INDUSTRIAL LEADERSHIP - Innovation In SMEs

Coût total

€ 2 564 375,00

Contribution de l’UE

€ 1 780 362,50

Coordonné par

ORIGINAL REPACK OY
Finland

CORDIS fournit des liens vers les livrables publics et les publications des projets HORIZON.

Les liens vers les livrables et les publications des projets du 7e PC, ainsi que les liens vers certains types de résultats spécifiques tels que les jeux de données et les logiciels, sont récupérés dynamiquement sur OpenAIRE .

Livrables

Documents, reports (1)

Revamped communications materials

The positive environmental impact from the Repack solution needs to be communicated well to enhance the solutions uptake Attention needs to be paid to making the messages understandable and visualising them Communication channel format and frequency needs to be considered in addition to message content Addi tionally the presentation of the Repack solution on the retailers ecommerce website needs to be optimisedTask 51 includes and results in a thorough development of the communication materials and the development and implementation of a solid communications plan

Demonstrators, pilots, prototypes (2)

New return channels with 100 return points

A key cost component in the RePack system are the fees from national postal operators for handling the return of used RePack’s. The cost of return logisticscan be significantly reduced through new, alternative return logistics channels. These include in-store returns or returns through existing recycling systems, such as those set up for the Packaging ordinance and extended producer responsibility in packaging. New return channels enable scalable growth by increasing the number of return points and lowering the costs for a key component in the business model.Task 1.1 includes setting up alternative return logistics channels through identifying potential partners for in-store returns (existing & new customers) or through existing EPR channels (such as Grune Punkt, Citeo, etc.) and promoting them to customers.The result is a network of established in-store return channels with at least 30 return points by M12 and at least 100 collection points by M24.

B2B webshop with 200 transactions

A fully automated B2B webshop is necessary to facilitate rapid growth, scale operations and to radically decrease customer acquisition costs. The B2B webshop will be a totally new distribution channel for Repack packaging enabling scalability. A rough version of a webshop has been launched but it now needs to be further developed to enable sales and to include full automation.Task 2.1 includes the design, requirement specifications, development, implementation, testing and launch of a European wide B2B webshop in the relevant languages.The result of this task is a fully automated B2B web-shop. Webshop will be launched M6 and the objective is to have at least 50 sales transactions by M21 and 200 by M24.

Websites, patent fillings, videos etc. (1)

Patent applications

The market opportunities from the results of the project will be protected by filing patent applications where the results are patentable design protection and trademark applications at the first opportunity as well as solid legal agreements with new and existing customers The pre liminary patent strategy foresees the first patent appli cations will be filed as international patent applications PCT during the second half of the project The expect ed key IPR items developed during the given project are related to intelligent packaging solutions