Objective
To develop and test scientifically valid model of consumer food choice which have wide applicability across a range of food choice decisions.
A feature of the programme is the testing of methods across different languages and cultures. The aim is to improve the match between food production and consumer choice. The methods will be applied to the understanding of the consumption of milk, dairy produce, meats, fruit and vegetables.
Fields of science
Topic(s)
Call for proposal
Data not availableFunding Scheme
CSC - Cost-sharing contracts
Coordinator
Institute of Food Research
Address
Reading Laboratory
Earley Gate
Whiteknights Road
RG6 2EF Reading
United Kingdom
RG6 2EF Reading
United Kingdom
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Participants (2)
MARKET-BASED PROCESS AND PROUDCT
Denmark
Address
Ryhavevej 8
8210 Aarhus
8210 Aarhus
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UNIVERSITY OF HELSINKI
Finland
Address
Viikki, B-talo
710 Helsinki
710 Helsinki
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