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Development of a management curriculum on and for the information society

Objectif

The purpose of this project is to develop a management curriculum on and for the information society. The new curriculum will expose its audience to societal, organisational, business and technological issues pertaining to the information society, and it will illustrate the impact of the new environment upon multiple management facets. Furthermore, it will seek to envisage and propose not only a corpus of knowledge but also a set of skills that will enable managers to effectively cope with changes in the new era.

More specifically, the project will undertake an integrative multi-disciplinary approach by focusing on the various aspects of management science, including Strategy, Organisational Behaviour, Marketing, Decision Making, Production/Logistics, Accounting and Finance and Technology Management and will reassess the content of the curriculum generally as well as in these functional areas. It will also adopt an interdisciplinary perspective, through examining the impact of the Information Society on specific economic sectors, such as Retailing.



The advent of the Information Society will strongly affect the way business is conducted and organisations are structured. Consequently, the business environment in which managers will be called to operate will be deeply transformed. It is therefore crucial that present and future managers understand the characteristics of the new world of the information superhighway and the networked society, as well as the new business opportunities that lay ahead.

Investigators will first develop a detailed framework for the project, encompassing the different managerial, educational and technological issues involved, their importance and their interrelationships. Partners will then design and conduct a research study, with the purpose of assessing the impact of the Information Society on management practices of the future, at all organisational levels and in the selected economic sectors. Data will be collected from management educators and trainers, technology providers, corporate recruiters, faculty and students from all 7 countries participating in the project. The results of this research will provide the "user requirements" for the development of the new curriculum. In developing the curriculum itself, investigators will identify and elaborate the core concepts that should inform the exercise of management in the Information Society, they will propose a modified curriculum in terms of structure and content, they will consider inclusion of new courses and restructuring of existing ones, and finally, they will outline the content of proposed new courses.

Following completion of this work, a workshop/conference will be organised for the dissemination of the project's output, with the participation of academics, corporate representatives and potential users of the curriculum.

This curriculum will be further utilised by business schools in Europe as a basis for adjusting their program structure as well as by individual instructors for enriching the content of their courses.

Moreover, the wide representation of business schools and diverse management cultures within the project network ensures the relevance of the curriculum to the educational needs of many European countries.

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Coordinateur

The Athens Laboratory of Business Administration
Contribution de l’UE
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Adresse
Athinas Av. And Areos Str. 2A
166 71 Vouliagmeni
Grèce

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