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Bridging the gap: from Individual Behaviour to the Socio-tEchnical MaN

Objective

Developing models of real-world societal scenarios and systems is a key topic in the research agenda of social sciences, but is hindered by the lack of controlled experimentation with large groups of people. IBSEN will provide a breakthrough by building a repertoire of human behaviour in large (1000+ persons) structured groups using controlled experiments. To that end, we will develop a novel setup for large groups of people that will provide an experimental protocol, the necessary software and analytical tools to allow us to deal with thousands of people at the same time. We will apply our setup to specific research questions, focusing on novel phenomenology that may arise in large systems as compared to typical smaller ones, to find the rules that govern human behaviour in those cases, including the influence of social context and individual identity on them. We will assess our approach by building a model of human interaction in groups based on the behavioural rules we have found. The project requires a high-degree of interdisciplinarity; accordingly, the team consists of physicists, economists, social psychologists, and computer scientists. On the other hand, this is a high-risk project, as the experimental design may prove unfeasible for really large systems and extracting meaningful data from the participants’ actions may not be possible. Notwithstanding, encouraging results in some pilot studies run by partners underpin the scientific feasibility of the concept and approach. If successful, researchers will be able to build on our findings to develop a human behaviour simulator, a technology providing a basis for socio-economic simulations that would radically change many fields, from robotics to economics, with technological and societal impacts, including policy-making in socially pressing issues. We will thus lay the foundations to kick start a new way of doing social science for the problems arising in a technologically highly connected society.
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Coordinator

UNIVERSIDAD CARLOS III DE MADRID

Address

Calle Madrid 126
28903 Getafe (Madrid)

Spain

Activity type

Higher or Secondary Education Establishments

EU Contribution

€ 478 178,75

Participants (6)

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UNIVERSIDAD DE ZARAGOZA

Spain

EU Contribution

€ 350 000

THE CHANCELLOR, MASTERS AND SCHOLARS OF THE UNIVERSITY OF OXFORD

United Kingdom

EU Contribution

€ 321 298,75

THE CHANCELLOR MASTERS AND SCHOLARS OF THE UNIVERSITY OF CAMBRIDGE

United Kingdom

EU Contribution

€ 338 488,75

UNIVERSITEIT VAN AMSTERDAM

Netherlands

EU Contribution

€ 400 001

AALTO KORKEAKOULUSAATIO SR

Finland

EU Contribution

€ 386 984

UNIVERSITAT DE VALENCIA

Spain

EU Contribution

€ 388 286

Project information

Grant agreement ID: 662725

  • Start date

    1 September 2015

  • End date

    31 August 2018

Funded under:

H2020-EU.1.2.1.

  • Overall budget:

    € 2 663 237,75

  • EU contribution

    € 2 663 237,25

Coordinated by:

UNIVERSIDAD CARLOS III DE MADRID

Spain