Project description
Reusable plastic packaging for a green future
Many countries and institutions around the world have identified circular economies as a key tool to combat climate change. In the same context, there is an urgent need to adopt more planet-friendly business models. Reusable and refillable packaging (RRP) is considered very promising, providing a fundamental shift in packaging formats. The EU-funded BUDDIE-PACK project aims to support this concept by bringing about a large-scale introduction of RRP and increasing consumers' acceptance and use of it with the help of consumer psychology. RRP will be cost-efficient, profitable for industries, clean and safe through meticulous cleaning processes. Moreover, it will significantly reduce CO2 emissions, water and virgin plastic consumption and single-use plastic production.
Objective
BUDDIE-PACK is a circular economy project aiming at implementing a systemic approach for the large-scale deployment of reusable plastic packaging (RPP) based on a multidisciplinary approach combining social, technological and economic innovations. The project will take advantage of behavioural innovation to promote consumers' acceptance of RPP by analysing drivers and analyzing consumers’psychology of reuse. Sound synergies with technological innovations will be developed to manufacture packaging fulfilling the demanding requirements of RPP based on innovative designs and recyclable materials. The project will focus on innovative cleaning solutions to guarantee the safety of consumers against the possible contamination and ageing of RPP during their repeated use, and the durability of the functional properties up to 300 cycles. Viable economic models will ensure the sustainability of the proposed solutions thanks to the profitability of stakeholderss throughout the value chain, including solutions based on social & solidarity economy models.
The project outcomes will be demonstrated under the supervision of RPP manufacturers and users, logisticians, cleaning and recycling experts through 6 mass market business cases in real environment at TRL8. An unprecedented cleaning pilot line dedicated to RPP and allowing scale economies will be set up. Policy recommendations and pre-standardisation activities on RPP designs and cleaning protocols will prepare the markets for the mass deployment of RPP. Preventive measures will be put in place to eliminate any release of microplastics during RPP use. The project will avoid each year the production of nearly 544M of single-use packaging, reduce the consumption of virgin plastics by 103ktons, of water by 1B to 18.5B litres, avoid 303 660ktons of CO2 emissions, 37ktons of microplastics leaking in EU seas.
Fields of science
Programme(s)
Funding Scheme
HORIZON-IA - HORIZON Innovation ActionsCoordinator
01100 Bellignat
France
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Participants (17)
Legal entity other than a subcontractor which is affiliated or legally linked to a participant. The entity carries out work under the conditions laid down in the Grant Agreement, supplies goods or provides services for the action, but did not sign the Grant Agreement. A third party abides by the rules applicable to its related participant under the Grant Agreement with regard to eligibility of costs and control of expenditure.
01460 Brion
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The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
75595 PARIS
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Legal entity other than a subcontractor which is affiliated or legally linked to a participant. The entity carries out work under the conditions laid down in the Grant Agreement, supplies goods or provides services for the action, but did not sign the Grant Agreement. A third party abides by the rules applicable to its related participant under the Grant Agreement with regard to eligibility of costs and control of expenditure.
75014 Paris
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The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
Legal entity other than a subcontractor which is affiliated or legally linked to a participant. The entity carries out work under the conditions laid down in the Grant Agreement, supplies goods or provides services for the action, but did not sign the Grant Agreement. A third party abides by the rules applicable to its related participant under the Grant Agreement with regard to eligibility of costs and control of expenditure.
75724 Paris
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46980 PATERNA VALENCIA
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The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
V94 EC5T Limerick
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5617 BV Eindhoven
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The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
50825 Koeln
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The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
66000 PERPIGNAN
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93330 Neuilly-Sur-Marne
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The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
46729 ADOR
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86167 Augsburg
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The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
68600 Wolfgantzen
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20500 ARRASATE MONDRAGON
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X91 HRRS Waterford
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03440 Ibi
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03730 Javea
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Partners (2)
Partner organisations contribute to the implementation of the action, but do not sign the Grant Agreement.
EC1N 8AH London
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The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
Partner organisations contribute to the implementation of the action, but do not sign the Grant Agreement.
S10 2TN Sheffield
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