The project addresses structural challenges in the organic fruit breeding sector, including fragmented evaluation systems, limited genetic-resource coordination, and rising pressure from climate change and biotic stresses. Early analyses revealed gaps in technical, scientific, and regulatory frameworks, particularly concerning trait prioritisation, disease tolerance, and the need for harmonised methodologies. In response, the project aims to establish a comprehensive framework integrating technical, socio-economic, and governance dimensions to support innovation and improve breeding efficiency. Key objectives include developing shared evaluation protocols, strengthening stakeholder cooperation, enhancing high-throughput phenotyping capacities, and facilitating coordinated access to genetic resources. The initiative also seeks to create long-term structures—most notably a European network—to ensure continuity, collaboration, and improved knowledge exchange within the sector. Altogether, the project sets out to reinforce the capacity of organic fruit breeding to respond to present and future challenges by aligning scientific innovation with sectoral needs.