Skip to main content
Go to the home page of the European Commission (opens in new window)
English English
CORDIS - EU research results
CORDIS

Commercialization Pinova, a welfare technology start-up

Project description

New sensor technology helps care for elderly

Europe’s aging population presents both a societal challenge and a market opportunity. With this in mind, the Norwegian Pinova WTS Startup has emerged as a game-changer. Their groundbreaking innovation allows elderly individuals to live safely at home, even with age-related functional and mental impairments. By employing a non-intrusive system of sensors, algorithms, and artificial intelligence, Pinova identifies unusual incidents in homes and automatically alerts caregivers through digital phone calls. There is no need for alarm buttons, applications, or video surveillance. The EU-funded Pinova WTS Startup project will focus on commercialisation, market growth and international expansion.

Objective

"Our innovation addresses the societal challenge and market opportunity the ageing of the European population represents. Our innovation makes it possible to continue live safely at home for an extended period, despite age-related functional and mental impairment (UN Sustainable Development Goal #3).

Using a non-intrusive system of sensors, algorithms, and artificial intelligence we identify incidents in elderly’s homes. With activity out-of-the-ordinary their loved ones automatically get alerted by a digital generated phone call, explaining the incident. Our innovation is user friendly; no alarm button, application or video surveillance is necessary. We want to penetrate the consumer marked with affordable welfare technology solutions. We are disrupting the industry with deep tech innovations and by using easily accessible sensor technology in a rapid growing market.

The current stage of our innovation is testing the beta-version in private homes. After the test period the greatest challenge for our startup and innovation is commercialization and market growth. By participating in The Woman Tech EU program, we aim at bringing our startup closer to commercialization, making proof of concept, product-marked-fit and go-to-market-strategy. The program will be a valued partner pursuing our goals. We believe that mentors from the program will be an important contribution in knowhow of business development. The opportunity to build an international network of experienced mentors and founders will both be inspirational and important. This program will also give us the opportunity to speed up activities.
I’m an experience

I’m an experienced top-level manager, especially within organizational development, operations, and corporate finance, all at a national business level. Consequently, coaching and mentoring in marketing, growth strategy, and business development into international market would be of utmost value to me personally, and of great importance for Pinova.
"

Fields of science (EuroSciVoc)

CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.

You need to log in or register to use this function

Keywords

Project’s keywords as indicated by the project coordinator. Not to be confused with the EuroSciVoc taxonomy (Fields of science)

Programme(s)

Multi-annual funding programmes that define the EU’s priorities for research and innovation.

Topic(s)

Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.

Funding Scheme

Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.

HORIZON-CSA - HORIZON Coordination and Support Actions

See all projects funded under this funding scheme

Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) HORIZON-EIE-2022-SCALEUP-02

See all projects funded under this call

Coordinator

PINOVA AS
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 75 000,00
Address
OVRE LILLEBAKKEN 6
8514 Narvik
Norway

See on map

SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Norge Nord-Norge Nordland
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Links
Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

No data
My booklet 0 0