Project description
Artificial Intelligence for smart tourism
Artificial Intelligence (AI) is transforming the world by enabling tasks like speech and image recognition. However, achieving human-level intelligence requires ‘artificial awareness’. With this in mind, the EIC-funded ASSIST project will focus on the commercial validation of contextually aware chatbots in the tourism sector. These innovative chatbots will provide tourists with real-time, context-specific information, enhancing their travel experiences. Additionally, they could contribute to the concept of the ‘future museum’, offering a theme park-like experience where visitors form emotional connections with original artworks, reinforcing the value of on-site visits. The ASSIST project will conduct market analyses to ensure the commercial viability of these advanced chatbots.
Objective
Artificial Intelligence (AI) is transforming the world we live in. In the last decade, deep learning algorithms have enabled AI systems to perform tasks like speech and image recognition, matching or surpassing human capabilities. However, AI will not be enough to deliver human-level intelligence without a sort of “artificial awareness” that could provide the ability to focus its computational resources and intelligently control them to interact with people in a socially competent manner. This project streams from the EIC Pathfinder project ASTOUND (GA 101071191), which is currently developing an Integrative Approach for Awareness Engineering to establish consciousness in machines. The requested Booster Grant will support the commercial validation of ASTOUND's new contextually aware chatbots in the tourism sector, identified as a potential initial target market. In fact, exploiting novel contextually aware chatbots in the tourism sector could offer immediate and impactful benefits, as tourists often require real-time, context-specific information and assistance, which these advanced chatbots can effectively provide. Additionally, the chatbots could pave the way for the “future museum”, a museum that could become like a thematic park in which visitors could really appreciate the value of on-site visits vs. virtual visits by, for example, generating an emotional link with the original piece of art. To explore the pathways to commercialise this breakthrough innovation, the project has set the following objectives: 1. Conduct market analysis and product-market fit assessment to validate the commercial viability of deploying the novel contextually aware chatbot in the tourism sector; and 2. Fine-tune a demo of the AST-based chatbot using datasets specifically tailored for the tourism sector.
Fields of science (EuroSciVoc)
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.
- natural sciences computer and information sciences artificial intelligence machine learning unsupervised learning
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Keywords
Project’s keywords as indicated by the project coordinator. Not to be confused with the EuroSciVoc taxonomy (Fields of science)
Project’s keywords as indicated by the project coordinator. Not to be confused with the EuroSciVoc taxonomy (Fields of science)
Programme(s)
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
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HORIZON.3.1 - The European Innovation Council (EIC)
MAIN PROGRAMME
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Topic(s)
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Funding Scheme
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
HORIZON-CSA - HORIZON Coordination and Support Actions
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Call for proposal
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
(opens in new window) HORIZON-EIC-2024-BOOSTER-IBA-01
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Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.
35007 Las Palmas De Gran Canaria
Spain
The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.