We leverage online machine learning and next-generation congestion control to maximize Quality of Experience (QoE) for adaptive video streaming and video conferencing. Compatible with any HTTP-based application, our technology will significantly disrupt the Over-the-top (OTT) video market.Today the dominant congestion control protocols (TCP and increasingly BBR) are one-size fits all and consequently fail to deliver good QoE. Our solution is based on something new: Performance-oriented Congestion Control (PCC), developed by Compira co-founder Prof. Michael Schapira and Prof. Brighten Godfrey from the University of Illinois at Urbana-Champaign (a key advisor). Unlike TCP, PCC changes transmission rates in line with predicted effect on performance and specific application needs - at a granularity of 10s of milliseconds. Rate selection is optimized by machine learning, enabling us to swiftly overcome network congestion within the critical 'last mile' of data delivery.