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Consumer sentiment regarding privacy on user generated content services in the digital economy

Objective

One of the key changes in societal trends and lifestyles witnessed over the past few years has been the move on-line of many consumers and the way they have become increasingly sophisticated in their media consumption habits. Have these recent changes to consumer and commercial practices developed in such a way that consumers are (in)voluntarily signing away their fundamental right to privacy? This project (CONSENT) seeks to examine how consumer behaviour, and commercial practices are changing the role of consent in the processing of personal data. While consumer consent is a fundamental value on which the European market economy is based, the way consumer consent is obtained is questionable in popular user-generative/user-generated (UGC) online services (including sites like MySpace, YouTube and Facebook), whose commercial success depends to a large extent on the disclosure by their users of substantial amounts of personal data. There is an urgent need to study and analyse the changes in consumption behaviour and consumer culture arising from the emergence of UGC online services and how contractual, commercial and technical practices and other factors affect consumer choice and attitudes toward personal privacy in the digital economy. CONSENT’s multidisciplinary team intends to carry out a status quo analysis of commercial practices, legal position and consumer attitudes, identifying criteria for fairness and best practices, and then create a toolkit for policy makers and corporate counsel which will enable them to address problem identified in the analysis. CONSENT will advance the knowledge base that underpins the formulation and implementation of policies and corporate procedures in the area of privacy and consumer protection with a view to informing policy-making in the European Union and to contribute to the development of European research communities in these areas.

Call for proposal

FP7-SSH-2009-A
See other projects for this call

Coordinator

RIJKSUNIVERSITEIT GRONINGEN
Address
Broerstraat 5
9712CP Groningen
Netherlands
Activity type
Higher or Secondary Education Establishments
EU contribution
€ 474 965,60
Administrative Contact
Annette Schockman-Sannes (Ms.)

Participants (18)

UNIVERSITA TA MALTA
Malta
EU contribution
€ 207 110
Address
Tal Oroqq
2080 Msida
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Anita Aloisio (Ms.)
COPENHAGEN BUSINESS SCHOOL
Denmark
EU contribution
€ 119 619,60
Address
Solbjerg Plads 3
2000 Frederiksberg
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Lise Damsgaard Jørgensen (Ms.)
UNIVERSITEIT LEIDEN
Netherlands
EU contribution
€ 122 625
Address
Rapenburg 70
2311 EZ Leiden
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Erik Kien
Westfälische Wilhelms-Universität Münster
Germany
EU contribution
€ 155 456
Address
Schlossplatz 2
48149 Muenster
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Katharina Steinberg (Dr.)
GEORG-AUGUST-UNIVERSITAT GOTTINGEN STIFTUNG OFFENTLICHEN RECHTS
Germany
EU contribution
€ 131 427
Address
Wilhelmsplatz 1
37073 Gottingen
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Kurt Von Figura (Prof.)
GOTTFRIED WILHELM LEIBNIZ UNIVERSITAET HANNOVER
Germany
EU contribution
€ 148 527,80
Address
Welfengarten 1
30167 Hannover
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Nikolaus Forgó (Prof.)
UNIVERSITATEA BABES BOLYAI
Romania
EU contribution
€ 68 800
Address
Mihail Kogalniceanu 1
400084 Cluj Napoca
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Ioana Vasiu (Prof.)
ASOCIATIA PENTRU TEHNOLOGIE SI INTERNET
Romania
EU contribution
€ 47 100
Address
Str Armenis Bl J3 Sc D Ap 37 6
032483 Bucuresti
Activity type
Other
Administrative Contact
Bogdan Manolea (Mr.)
UNIVERSITY OF CENTRAL LANCASHIRE

Participation ended

United Kingdom
EU contribution
€ 65 508,40
Address
-
PR1 2HE Preston
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Joseph Cannataci (Prof.)
Masarykova univerzita
Czechia
EU contribution
€ 121 040
Address
Zerotinovo Namesti 9
601 77 Brno
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Mala Dagmar (Ms.)
THE QUEEN'S UNIVERSITY OF BELFAST
United Kingdom
EU contribution
€ 129 080,80
Address
University Road Lanyon Building
BT7 1NN Belfast
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Michael Daly (Mr.)
UNIWERSYTET WROCLAWSKI
Poland
EU contribution
€ 140 880
Address
Pl Uniwersytecki 1
50137 Wroclaw
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Dariusz Adamski (Dr.)
UNIVERSIDAD DE LEON
Spain
EU contribution
€ 103 600
Address
Avenida Facultad 25
24004 Leon
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Carmen Rodríguez-Santos (Dr.)
CONSIGLIO NAZIONALE DELLE RICERCHE
Italy
EU contribution
€ 158 409
Address
Piazzale Aldo Moro 7
00185 Roma
Activity type
Research Organisations
Administrative Contact
Antonio Iandolo (Dr.)
LABORATORIO DI SCIENZE DELLA CITTADINANZA
Italy
EU contribution
€ 104 100
Address
Via Guido Reni 56
00195 Roma
Activity type
Research Organisations
Administrative Contact
Giovanna Murari (Ms.)
UNIVERSITE PARIS-SUD
France
EU contribution
€ 109 680
Address
Rue Georges Clemenceau 15
91405 Orsay Cedex
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Sandra Mereu (Ms.)
UNIVERZITA KOMENSKEHO V BRATISLAVE
Slovakia
EU contribution
€ 94 000
Address
Safarikovo Nam 6
814 99 Bratislava
Activity type
Higher or Secondary Education Establishments
Administrative Contact
Dusan Soltes (Prof.)
PRAVO I INTERNET FOUNDATION
Bulgaria
EU contribution
€ 97 640,80
Address
54 Balgarska Morava Str Fl 7
1000 Sofia
Activity type
Research Organisations
Administrative Contact
Alexandra Tsvetkova (Ms.)