Objective Social media offers many benefits, helping people stay in touch, reconnecting long-lost friends and creating new friendships. However, it also raises serious challenges with respect to privacy. The value of Facebook lies not in the site itself but rather in the information held in its database. Yet few users understand the worth of their own data nor the potential risks of disclosing it. In exchange for seemingly ‘free’ services, they provide personal information to the host site and unknown third parties, which can lead to disastrous consequences including ridicule, robbery, fines and incarceration.Although users’ right to privacy has long been protected, the rapid adoption of social media has surpassed society’s ability to effectively regulate it. Today’s users lack informed consent: they must make all-or-nothing decisions about on-line privacy regardless of context; they may not be able to opt out; and even if they do, their personal information is often available through other sources over which they have no control.The Social Privacy project will first diagnose the problem, exploring privacy issues associated with social media at the level of the individual, the enterprise and society, and then generate effective solutions, from providing users with technical safeguards and informed consent, to establishing corporate guidelines for protecting privacy, to developing and testing recommendations for public policy. This requires a multi-disciplinary approach with social and computer science methods to gather and interpret data, combined with expertise in cyber law to create effective guidelines and technical solutions. A key outcome will be a resource website with educational material and self-testing tools for users, voluntary guidelines for industry and policy recommendations for law-makers. Social Privacy’s research will offer a more solid foundation for safeguarding on-line privacy in social media networks. Fields of science social sciencespolitical sciencespolitical policiespublic policiesnatural sciencescomputer and information sciencesdatabasessocial scienceslaw Programme(s) FP7-PEOPLE - Specific programme "People" implementing the Seventh Framework Programme of the European Community for research, technological development and demonstration activities (2007 to 2013) Topic(s) FP7-PEOPLE-2011-IOF - Marie Curie Action: "International Outgoing Fellowships for Career Development" Call for proposal FP7-PEOPLE-2011-IOF See other projects for this call Funding Scheme MC-IOF - International Outgoing Fellowships (IOF) Coordinator THE CHANCELLOR, MASTERS AND SCHOLARS OF THE UNIVERSITY OF OXFORD EU contribution € 268 555,20 Address WELLINGTON SQUARE UNIVERSITY OFFICES OX1 2JD Oxford United Kingdom See on map Region South East (England) Berkshire, Buckinghamshire and Oxfordshire Oxfordshire Activity type Higher or Secondary Education Establishments Administrative Contact Gill Wells (Mr.) Links Contact the organisation Opens in new window Website Opens in new window Total cost No data Participants (1) Sort alphabetically Sort by EU Contribution Expand all Collapse all INSTITUT NATIONAL DE RECHERCHE EN INFORMATIQUE ET AUTOMATIQUE Participation ended France EU contribution No data Address DOMAINE DE VOLUCEAU ROCQUENCOURT 78153 Le Chesnay Cedex See on map Region Ile-de-France Ile-de-France Yvelines Activity type Research Organisations Administrative Contact Mireille Moulin (Ms.) Links Contact the organisation Opens in new window Website Opens in new window Total cost No data
