Objective
In the European Union some 8% of citizens are using bicycle the most often among transport modes, and the number of cyclist commuters is around 40 million. Facing uncomfortable traffic conditions is however a real obstacle for many people to use their bike even for minor journeys.
In Shoka project we will present the world’s first interactive, community-based navigation solution specifically designed for the specific needs of cyclists. The project will directly contribute to increasing the safety and efficiency of cycling in urban areas by recommending the community data based safest route for the users.
Our disruptive solution offers a pragmatic and focused approach: robust, practical and simple hardware (ShokaBell) on the handlebar and the Shoka navigation app running on the smartphone of the user.
Shoka Bell acts as a display to show easily visible and understandable signals and also as a data collection platform: in-built gyroscope, accelerometer, noise detector and an easy-to-use joystick for user feedback. Bluetooth communication sends the data to the smartphone which is in real-time access with the cloud, where community-based data is stored and where route planning is created. Our Shoka Bell and App are in beta test stage and under preparation for mass manufacturing and sales (TRL6).
Shoka will be sold in a hardmium business model: the customer purchases the Shoka Bell hardware but the value comes from the hardware-service combination. We will generate sales revenue through the initial purchase of the hardware, while the app is free for the customers. We sold more than 1500 units of ShokaBell during our Kickstarter campaign, which is a clear proof for willingness to pay.
Our total available market is 40 million commuters only in Europe and we estimate our serviceable obtainable market as 4 million people in the EU. Our financial plans are calculating with 10.3 million € in sales revenues between 2017 and 2020.
Fields of science (EuroSciVoc)
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.
- engineering and technology electrical engineering, electronic engineering, information engineering electrical engineering electric energy
- engineering and technology electrical engineering, electronic engineering, information engineering information engineering telecommunications radio technology bluetooth
- engineering and technology electrical engineering, electronic engineering, information engineering information engineering telecommunications mobile phones
- social sciences social geography transport
- engineering and technology environmental engineering energy and fuels
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Programme(s)
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
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H2020-EU.3.4. - SOCIETAL CHALLENGES - Smart, Green And Integrated Transport
MAIN PROGRAMME
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H2020-EU.2.1.1. - INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT)
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H2020-EU.2.3.1. - Mainstreaming SME support, especially through a dedicated instrument
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Topic(s)
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Funding Scheme
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
SME-1 - SME instrument phase 1
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Call for proposal
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
(opens in new window) H2020-SMEInst-2016-2017
See all projects funded under this callCoordinator
Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.
1052 BUDAPEST
Hungary
The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.