modelling and pRedicting Human decision-making Using Measures of subconscious Brain processes through mixed reality interfaces and biOmetric signals

CORDIS proporciona enlaces a los documentos públicos y las publicaciones de los proyectos de los programas marco HORIZONTE.

Los enlaces a los documentos y las publicaciones de los proyectos del Séptimo Programa Marco, así como los enlaces a algunos tipos de resultados específicos, como conjuntos de datos y «software», se obtienen dinámicamente de OpenAIRE .

Resultado final

RHUMBO repositories for open access
Application for physical stores
Adaptive V-Commerce platform

Adaptive vcommerce platform

Dissemination and exploitation plan and reviews (M36)

Dissemination and exploitation plan and reviews M36

ESR definition and advertisement

ESRs definition and advertisement

Feature extraction guidelines in affective cognitive neuroscience and neuroeconomics
Report on network-wide training events (M36)

Report on networkwide training events M36

Theoretical model of consumer behaviour
Report on network-wide training events (M24)
Report on network-wide training events (M12)

Report on network-wide training events M12

Final Conference
Theoretical framework, hypothesis and technical requirements of virtual environments' scenarios
Report on network-wide training events (M48)

Report on networkwide training events M48

Methodology to carry out MRT experiments

RHUMBO website

Publicaciones

Estimation of Respiratory Rate from Functional Near-Infrared Spectroscopy (fNIRS): A New Perspective on Respiratory Interference

Autores: Naser Hakimi; Mohammad Shahbakhti; Sofia Sappia; Jörn M. Horschig; Mathijs Bronkhorst; Marianne Floor-Westerdijk; Gaetano Valenza; Jeroen Dudink; Willy N. J. M. Colier
Publicado en: Biosensors, Edición Volume 12; Edición 12;, 2022, Página(s) 1170, ISSN 2079-6374
Editor: Multidisciplinary Digital Publishing Institute (MDPI)
DOI: 10.5281/zenodo.7461927

Interaction between extrinsic and intrinsic online review cues: perspectives from cue utilization theory

Autores: Shobhit Kakaria, Aline Simonetti & Enrique Bigne
Publicado en: Electronic Commerce Research, 2023, ISSN 1572-9362
Editor: Springer
DOI: 10.1007/s10660-022-09665-2

Signal quality index: an algorithm for quantitative assessment of functional near infrared spectroscopy signal quality

Autores: M. Sofía Sappia; Naser Hakimi; Willy N. J. M. Colier; Jörn M. Horschig
Publicado en: Biomedical Optics Express, Edición 11, 2020, Página(s) 6732-6754, ISSN 2156-7085
Editor: The Optical Society
DOI: 10.1364/boe.409317

Is mixed reality technology an effective tool for retail? A vividness and interaction perspective

Autores: Cristina Gil-López; Jaime Guixeres; Javier Marín-Morales; Carmen Torrecilla; Edu Williams; Mariano Alcañiz
Publicado en: Frontiers in Virtual Reality, Edición 9, 2023, ISSN 2673-4192
Editor: Frontiers
DOI: 10.3389/frvir.2023.1067932

Cluster permutation analysis for EEG series based on non-parametric Wilcoxon–Mann–Whitney statistical tests

Autores: Candia-Rivera, Diego; Valenza, Gaetano
Publicado en: Software X, Edición Volume 19, 2022, Página(s) 101170, ISSN 2352-7110
Editor: Elsevier
DOI: 10.1016/j.softx.2022.101170

Recognizing Personality Traits Using Consumer Behavior Patterns in a Virtual Retail Store

Autores: Khatri, Jaikishan; Marín-Morales, Javier; Moghaddasi, Masoud; Guixeres Provinciale, Jaime; Chicchi Giglioli, Irene Alice; Alcañiz Raya, Mariano Luis
Publicado en: Frontiers in Psychology, Edición 13, 2022, ISSN 1664-1078
Editor: Frontiers Research Foundation
DOI: 10.3389/fpsyg.2022.752073

Optimizing fixation filters for eye-tracking on small screens

Autores: Julia F. Trabulsi, Kian Norouzi Seidi Suurmets, Mike Storm and Thomas Z. Ramsøy
Publicado en: Frontiers in Neurosciencce, 2022, ISSN 1662-4548
Editor: Frontiers Research Foundation
DOI: 10.3389/fnins.2021.578439

How online advertising competes with user-generated content in TripAdvisor. A neuroscientific approach

Autores: Enrique Bigne, Aline Simonetti, Carla Ruiz, Shobhit Kakaria
Publicado en: Journal of Business Research, Edición 123, 2021, Página(s) 279-288, ISSN 0148-2963
Editor: Elsevier BV
DOI: 10.1016/j.jbusres.2020.10.010

Recognizing shopper demographics from behavioral responses in a virtual reality store

Autores: Cristina Gil-López; Jaime Guixeres; Masoud Moghaddasi; Jaikishan Khatri; Javier Marín-Morales; Mariano Alcañiz
Publicado en: Frontiers in Psychology, Edición 2023, 2023, ISSN 1664-1078
Editor: Frontiers Research Foundation
DOI: 10.1007/s10055-023-00767-2

The Role of Stimuli-Driven and Goal-Driven Attention in Shopping Decision-Making Behaviors—An EEG and VR Study

Autores: Farzad Saffari , Sahar Zarei, Shobhit Kakaria, Enrique Bigné, Luis E. Bruni, Thomas Z. Ramsøy
Publicado en: Brain Sciences, 2023, ISSN 2076-3425
Editor: Multidisciplinary Digital Publishing Institute (MDPI)
DOI: 10.3390/brainsci13060928

Respiratory Rate Extraction from Neonatal Near-Infrared Spectroscopy Signals

Autores: Naser Hakimi; Mohammad Shahbakhti; Jörn M. Horschig; Thomas Alderliesten; Frank Van Bel; Willy N. J. M. Colier; Jeroen Dudink
Publicado en: SENSORS 2023, Edición 23(9), 2023, Página(s) 4487, ISSN 1424-8220
Editor: Multidisciplinary Digital Publishing Institute (MDPI)
DOI: 10.3390/s23094487

Inferring directionality of coupled dynamical systems using Gaussian process priors: Application on neurovascular systems

Autores: Ghouse, A.; Faes, L.; Valenza, G.
Publicado en: APS Phisics, Edición 19, 2021, Página(s) 064208, ISSN 2470-0053
Editor: American Physical Society
DOI: 10.1103/physreve.104.064208

Virtual and augmented reality: Advancing research in consumer marketing

Autores: Michel Wedel; Enrique Bigné; Jie Zhang
Publicado en: International Journal of Research in Marketing, Edición 37, 2019, Página(s) 443-465, ISSN 0167-8116
Editor: Elsevier BV
DOI: 10.1016/j.ijresmar.2020.04.004

Virtual Reality in Marketing: A Framework, Review, and Research Agenda

Autores: Alcañiz, Mariano; Bigné, Enrique; Guixeres, Jaime
Publicado en: Frontiers in Psychology, Edición 10, 2019, Página(s) 1530, ISSN 1664-1078
Editor: Frontiers Research Foundation
DOI: 10.3389/fpsyg.2019.01530

How priming with body odors affects decision speeds in consumer behavior

Autores: Mariano Alcañiz; Irene Alice Chicchi Giglioli; Lucia A. Carrasco-Ribelles; Maria Eleonora Minissi; Cristina Gil López; Gün R. Semin
Publicado en: Scientific Reports, Edición 13, 2023, Página(s) 609, ISSN 2045-2322
Editor: Nature Publishing Group
DOI: 10.1038/s41598-023-27643-y

EEG theta and ERP responses to congruent versus incongruent brands

Autores: Dini, Hossein; Simonetti, Aline; Bruni, Luis Emilio; Binge, Enrique
Publicado en: Scientific Reports, Edición 12, 2022, ISSN 2045-2322
Editor: Nature Publishing Group
DOI: 10.5281/zenodo.5521250

Cardiac sympathetic-vagal activity initiates a functional brain–body response to emotional arousal

Autores: Diego Candia-Rivera; Vincenzo Catrambone; Julian F. Thayer; Claudio Gentili; Gaetano Valenza
Publicado en: PNAS, Edición 29, 2022, ISSN 1091-6490
Editor: PNAS
DOI: 10.1073/pnas.2119599119

How visual attention to social media cues impacts visit intention and liking expectation for restaurants

Autores: Simonetti, Aline; Bigne, Enrique
Publicado en: International Journal of Contemporary Hospitality Management, 2022, ISSN 0959-6119
Editor: Emerald Group Publishing Ltd.
DOI: 10.1108/IJCHM-09-2021-1091

Confounding effects of heart rate, breathing rate, and frontal fNIRS on interoception

Autores: Candia-Rivera, Diego; Sappia, M. Sofia; Horschig, Jörn M.; Colier, Willy N. J. M.; Valenza, Gaetano
Publicado en: Scientific Reports, Edición 12, 2022, ISSN 2045-2322
Editor: Nature Publishing Group
DOI: 10.1038/s41598-022-25119-z

Recognition of Customers’ Impulsivity from Behavioral Patterns in Virtual Reality

Autores: Masoud Moghaddasi; Javier Marín-Morales; Jaikishan Khatri; Jaime Guixeres; Irene Alice Chicchi Giglioli; Mariano Alcañiz
Publicado en: Applied Sciences, Vol 11, Iss 4399, p 4399 (2021), Edición 11, 2021, Página(s) 4399, ISSN 2076-3417
Editor: Applied Sciences
DOI: 10.3390/app11104399

Motivation in the metaverse: A dual-process approach to consumer choices in a virtual reality supermarket

Autores: Farzad Saffari, Shobhit Kakaria, Enrique Bigné, Luis E. Bruni, Sahar Zarei, Thomas Z. Ramsøy
Publicado en: Frontiers in Neurosciencce, 2021, ISSN 1662-4548
Editor: Frontiers Research Foundation
DOI: 10.3389/fnins.2023.1062980

Dynamic fluctuations in ascending heart-to-brain communication under mental stress

Autores: Candia-Rivera, Diego; Norouzi, Kian; Ramsøy, Thomas Zoëga; Valenza, Gaetano
Publicado en: American Journal of Physiology-Regulatory, Integrative and Comparative Physiology, Edición 4, 2023, ISSN 0363-6119
Editor: American Physiological Society
DOI: 10.1152/ajpregu.00251.2022

An RF-Energy Harvester and IR-UWB Transmitter for Ultra-Low-Power Battery-Less Biosensors

Autores: S. Schmickl, T. Faseth and H. Pretl
Publicado en: IEEE Transactions on Circuits and Systems I: Regular Papers, Edición vol. 67, no. 5,, 2020, Página(s) 1459-1468, ISSN 1549-8328
Editor: Institute of Electrical and Electronics Engineers
DOI: 10.1109/tcsi.2020.2970765

Estimation of Respiratory Rate during Biking with a Single Sensor Functional Near-Infrared Spectroscopy (fNIRS) System

Autores: Mohammad Shahbakhti; Naser Hakimi; Jörn M. Horschig; Marianne Floor-Westerdijk; Jurgen Claassen; Willy N. J. M. Colier
Publicado en: Sensors MDPI, Edición 23(7), 2023, Página(s) 3632, ISSN 1424-8220
Editor: Multidisciplinary Digital Publishing Institute (MDPI)
DOI: 10.3390/s23073632

Functional assessment of bidirectional cortical and peripheral neural control on heartbeat dynamics: A brain-heart study on thermal stress

Autores: Diego Candia-Rivera; Vincenzo Catrambone; Riccardo Barbieri; Gaetano Valenza
Publicado en: Neuroimage, Edición 13, 2022, Página(s) 119023, ISSN 1053-8119
Editor: Academic Press
DOI: 10.1016/j.neuroimage.2022.119023

Evaluating a novel P300-Based Real-Time Image Ranking BCI

Autores: Ngadhnjim Sutaj, Martin Walchshofer, Leonhard Schreiner, Luca Turchet, Harald Pretl, and Christoph Guger
Publicado en: Frontiers in Computer Science, section Human-Media Interaction, 2021, ISSN 1662-453X
Editor: Frontieres
DOI: 10.3389/fcomp.2021.661224

Integral pulse frequency modulation model driven by sympathovagal dynamics: Synthetic vs. real heart rate variability

Autores: Diego Candia-Rivera; Vincenzo Catrambone; Riccardo Barbieri; Gaetano Valenza
Publicado en: Biomedical Signal Processing and Control, Edición 68, 2021, Página(s) 102736, ISSN 1746-8094
Editor: Elsevier BV
DOI: 10.1016/j.bspc.2021.102736

Individual Finger Movement Decoding using a novel Ultra-High-Density EEG-based BCI system

Autores: Hyemin S. Lee, Leonhard Schreiner, Seong-Hyeon Jo, Sebastian Sieghartsleitner, Michael Jordan, Harald Pretl, Christoph Guger and Hyung-Soon Park
Publicado en: Frontiers in Neuroscience, 2022, ISSN 1662-453X
Editor: Frontiers
DOI: 10.3389/fnins.2022.1009878

Cognitive load during planned and unplanned virtual shopping: Evidence from a neurophysiological perspective

Autores: Kakaria, Shobhit; Bigné, Enrique; Saffari, Farzad; Ramsøy, Thomas
Publicado en: International Journal of Information Management, Edición 72, 2023, Página(s) 102667, ISSN 0268-4012
Editor: Pergamon Press Ltd.
DOI: 10.1016/j.ijinfomgt.2023.102667

Higher levels of narrativity lead to similar patterns of posterior EEG activity across individuals

Autores: Dini, Hossein; Simonetti, Aline; Bigne, Enrique; Bruni, Luis Emilio
Publicado en: Frontiers in Human Neuroscience, Edición 17, 2023, ISSN 1662-5161
Editor: Frontiers Research Foundation
DOI: 10.3389/fnhum.2023.1160981

EEG theta and N400 responses to congruent versus incongruent brand logos

Autores: Dini, Hossein; Simonetti, Aline; Binge, Enrique; Bruni, Luis Emilio
Publicado en: Dini , H , Simonetti , A , Binge , E & Bruni , L E 2022 , ' EEG theta and N400 responses to congruent versus incongruent brand logos ' , Scientific Reports , vol. 12 , no. 1 , 4490 . https://doi.org/10.1038/s41598-022-08363-1, Edición 12, 2022, Página(s) 4490, ISSN 2045-2322
Editor: Nature Publishing Group
DOI: 10.1038/s41598-022-08363-1

Workflow and tools to track and visualize behavioural data from a Virtual Reality environment using a lightweight GIS

Autores: Jose L. Soler-Dominguez; Manuel Contero; Mariano Alcañiz
Publicado en: Science Direct, Edición 10, 2019, ISSN 2530-0539
Editor: Elsevier
DOI: 10.1016/j.softx.2019.100269

The role of electroencephalography electrical reference in the assessment of functional brain-heart interplay: From methodology to user guidelines.

Autores: Candia-Rivera, Diego; Catrambone, Vincenzo; Valenza, Gaetano
Publicado en: Journal of Neuroscience Methods, Edición 360, 2021, Página(s) 109269, ISSN 0165-0270
Editor: Elsevier BV
DOI: 10.1016/j.jneumeth.2021.109269

fNIRS Complexity Analysis for the Assessment of Motor Imagery and Mental Arithmetic Tasks.

Autores: Ameer Ghouse; Mimma Nardelli; Gaetano Valenza
Publicado en: Entropy, Vol 22, Iss 761, p 761 (2020), Edición 22, 2020, Página(s) 761, ISSN 1099-4300
Editor: Multidisciplinary Digital Publishing Institute (MDPI)
DOI: 10.3390/e22070761

Augmented Interactivity

Autores: Simonetti, Aline; Schreiber, Robert; Lopera, Alexander Silva; Bigne, Enrique
Publicado en: ICORIA 2021 Conference, Edición 2021, 2020
Editor: European Advertising Company
DOI: 10.5281/zenodo.5070278

Methodological Considerations on EEG Electrical Reference: A Functional Brain-Heart Interplay Study

Autores: Diego Candia-Rivera; Vincenzo Catrambone; Gaetano Valenza
Publicado en: 42nd Annual International Conference of the IEEE Engineering in Medicine & Biology Society (EMBC), Edición 42, 2020, Página(s) 553-556, ISBN 978-1-7281-1990-8
Editor: IEEE
DOI: 10.1109/embc44109.2020.9175226

A new brand present in the customer journey

Autores: Simonetti, Aline; Bigne, Enrique
Publicado en: Proceedings of the European Marketing Academy, 2022, ISSN 2709-1589
Editor: EMAC
DOI: 10.5281/zenodo.6341992

Does banner advertising still capture (some) attention? An eye tracking study

Autores: Simonetti, Aline; Bigne, Enrique
Publicado en: Abstract proceedings ICORIA2022, Edición 26, 2022, ISBN 978-80-245-2459-7
Editor: European Advertising Academy
DOI: 10.5281/zenodo.6787128

Research on Marketing Communications with Neurophysiological and Virtual Tools

Autores: Simonetti, Aline; Bigne, Enrique; Kakaria, Shobhit
Publicado en: AEDEM, Edición 2020, 2020
Editor: AEDEM
DOI: 10.5281/zenodo.4248725

Narrative Cognition in Mixed Reality Systems: Towards an Empirical Framework

Autores: Luis Emilio Bruni; Hossein Dini; Aline Simonetti
Publicado en: Lecture Notes in Computer Science, Edición 3, 2021, Página(s) 3--17, ISBN 9783030775988
Editor: Springer
DOI: 10.5281/zenodo.5070248

The Effect of Psychological Perceptions on Brand Names Associated to the coronavirus Pandemic

Autores: Shih, Diana; Simonetti, Aline; Bigne, Enrique
Publicado en: Neuroeconomics 2020, Edición 2020, 2020
Editor: Society for Neuroeconomics
DOI: 10.5281/zenodo.4251923

Augmented Engagement? A Pilot Study

Autores: Simonetti, Aline; Bigne, Enrique
Publicado en: 6th International AR & VR Conference 2020, Edición 3, 2020
Editor: Manchester Metropolitan
DOI: 10.5281/zenodo.4248742

Online Classification of Cognitive Control Processes using EEG and fNIRS: a Stroop experiment

Autores: Leonhard Schreiner, Gerald Hirsch , Ren Xu, Patrick Reitner, Harald Pretl and Christoph Guger
Publicado en: International Conference on Human-Computer Interaction, Edición HCI 2021, 2021, Página(s) 582–591
Editor: Springer
DOI: 10.1007/978-3-030-78462-1_45

An EEG-based metric to characterize memorized visual space

Autores: M. Nascimben, T.Zoëga Ramsøy, L.E. Bruni
Publicado en: Proceedings of 22nd International Conference on Human-Computer Interaction, 2020, ISBN 978-3-030-50726-8
Editor: Springer, Comp
DOI: 10.1007/978-3-030-50726-8_72

E-commerce vs V-commerce - Behavioral Insights from a Shopping Task

Autores: Aline Simonetti; Enrique Bigne
Publicado en: Technology, Mind, and Behavior (TMS) Proceedings 2021, 2021
Editor: American Pshychological Association
DOI: 10.5281/zenodo.5521222

A new framework for modeling the bidirectional interplay between brain oscillations and cardiac sympathovagal activity

Autores: D Candia-Rivera, V Catrambone, R Barbieri, G Valenza
Publicado en: 44nd Annual International Conference of the IEEE Engineering in Medicine & Biology Society (EMBC) 2022, 2022, Página(s) 1957-1960, ISBN 978-1-7281-1990-8
Editor: National Library of Medicine
DOI: 10.1109/embc48229.2022.9871169

Multivariate Pattern Analysis of Entropy Estimates in Fast and Slow-Wave Functional Near Infrared Spectroscopy (fNIRS): A Preliminary Cognitive Stress Study

Autores: A Ghouse, D Candia-Rivera, G Valenza
Publicado en: Annual International Conference of the IEEE Engineering in Medicine & Biology Society (EMBC) 2022, Edición 44nd, 2022, ISBN 978-1-7281-1990-8
Editor: IEEE
DOI: 10.1109/embc48229.2022.9871839

Unplanned shopping patterns in virtual commerce: a self-report and EEG study

Autores: Kakaria, Shobhit; Bigne, Enrique; Saffari, Farzad; Ramsøy, Thomas
Publicado en: Annual conference - AEMARK 2022, 2022
Editor: AEMARK
DOI: 10.5281/zenodo.6796490

fNIRS signal quality estimation by means of a machine learning algorithm trained on morphological and temporal features

Autores: M. Sofía Sappia; Naser Hakimi; Liucija Svinkunaite; Thomas Alderliesten; Jörn M. Horschig; Willy N. J. M. Colier
Publicado en: Proceedings Biophotonics in Exercise Science, Sports Medicine, Health Monitoring Technologies, and Wearables II, Edición 11638, 2021, ISSN 0277-786X
Editor: SPIE Digital Library
DOI: 10.1117/12.2587188

Do I keep my choice regardless of inconsistency and social influence?

Autores: Simonetti, Aline; Bigne, Enrique; Kakaria, Shobhit
Publicado en: Association for NeuroPsychoEconomics (ANPE), Edición 2020, 2020
Editor: Association for NeuroPsychoEconomics (ANPE)
DOI: 10.5281/zenodo.4251999

Advertising effectiveness in TripAdvisor: a neurophysiological study

Autores: Bigne, Enrique; Ruiz, Carla; Simonetti, Aline; Kakaria, Shobhit
Publicado en: European Marketing Academy (EMAC), Edición 44, 2020
Editor: European Marketing Academy
DOI: 10.5281/zenodo.4252049

Picture Classification into Different Levels of Narrativity Using Subconscious Processes and Behavioral Data: An EEG Study

Autores: Schreiner, L.; Dini, H.; Pretl, H.; Bruni, L.E.
Publicado en: Lecture Notes in Information Systems and Organisation, 2022, Página(s) 339–348, ISBN 978-3-031-13064-9
Editor: Springer, Cham
DOI: 10.1007/978-3-031-13064-9_34

Inferring parsimonious coupling statistics in nonlinear dynamics with variational gaussian processes

Autores: A. Ghouse and G Valenza
Publicado en: International Conference on Complex Networks and Their Applications, 2023
Editor: Cornell University
DOI: 10.48550/arxiv.2203.03868

Examining popularity cues in virtual retail store

Autores: Kakaria, Shobhit; Bigne, Enrique
Publicado en: International XR Conference, Edición 7th, 2022, ISBN 978-1-7348995-2-8
Editor: The Immersive Learning Research Network
DOI: 10.5281/zenodo.6331051

A 1.9-µW 7-GHz IR-UWB Transmitter with RF-Energy-Harvester in 180-nm CMOS for Battery-Less Bio-Sensors

Autores: Stefan Schmickl, Thomas Faseth, and Harald Pretl
Publicado en: 17th IEEE International New Circuits and Systems Conference, Edición 17, 2019, Página(s) 1-4, ISBN 978-1-7281-1031-8
Editor: NEWCAS
DOI: 10.1109/newcas44328.2019.8961228

A 350-nW Low-Noise Amplifier With Reduced Flicker-Noise for Bio-Signal Acquisition

Autores: S. Schmickl, T. Schumacher, P. Fath, T. Faseth and H. Pretl
Publicado en: 2020 Austrochip Workshop on Microelectronics (Austrochip), Edición 2020, 2020, Página(s) 9-12, ISSN 1803-7232
Editor: IEEE Explore
DOI: 10.1109/austrochip51129.2020.9232981

How online advertising competes with user-generated content in TripAdvisor? A neuroscientific approach.

Autores: Bigne, Enrique; Simonetti, Aline; Ruiz, Carla; Kakaria, Shobhit
Publicado en: 11th Academy of Innovation, Entrepreneurship, and Knowledge Conference (ACIEK), Edición 30, 2020, ISBN 978-84-09-20310-9
Editor: ACIEK
DOI: 10.5281/zenodo.4248700

Augmented curiosity

Autores: Aline Simonetti, Alexander Silva Lopera, Enrique Bigné
Publicado en: EuroVR 2020 Application, Exhibition & Demo Track Proceedings of the Virtual EuroVR Conference, 2020, ISBN 978-951-38-8741-4
Editor: VTT Technical Research Centre of Finland Ltd
DOI: 10.32040/2242-122x.2020.t381

Online Classification of Motor Imagery Using EEG and fNIRS: A Hybrid Approach with Real Time Human-Computer Interaction

Autores: Gerald Hirsch, Matilde Dirodi, Ren Xu, Patrick Reitner, Christoph Guger
Publicado en: International Conference on Human-Computer Interaction, Edición HCI 2020, 2020, Página(s) 231-238, ISBN 978-3-030-50725-1
Editor: Springer
DOI: 10.1007/978-3-030-50726-8_30

Visual attention and hand-product interaction in virtual reality shelves

Autores: Simonetti, Aline; Bigne, Enrique
Publicado en: Proceedings of the 33rd International Marketing Conference AEMARK 2022, Edición 41, 2022, ISBN 978-84-19480-15-6
Editor: ESIC Editorial
DOI: 10.5281/zenodo.7068398

Mapping of the central sulcus using an Ultra-High-Density EEG system and SSEPs

Autores: Leonhard Schreiner, Michael Jordan, Fan Cao, and Christoph Guger
Publicado en: 2022
Editor: National Institutes of Health

Does virtual reality affect how we perceive video ads?

Autores: Simonetti, Aline; Bigne, Enrique
Publicado en: 7th International XR Conference., Edición 7th, 2022
Editor: International XR Conference
DOI: 10.5281/zenodo.6331056

Complexity Analysis on Functional-Near Infrared Spectroscopy Time Series: a Preliminary Study on Mental Arithmetic

Autores: Ameer Ghouse; Mimma Nardelli; Vincenzo Catrambone; Gaetano Valenza
Publicado en: EMBC, Edición nnu Int Conf IEEE Eng Med Biol Soc. 2020, 2020, ISBN 978-1-7281-1990-8
Editor: NLM
DOI: 10.1109/embc44109.2020.9176079

Shared neuronal responses to video advertising: understanding the role of narrativity level

Autores: Simonetti, Aline; Dini, Hossein; Bruni, Luis Emilio; Bigne, Enrique
Publicado en: Annual conference AEMARK 22, Edición 1, 2022
Editor: AEMARK
DOI: 10.5281/zenodo.6787155

Comparing Eye Tracking and Head Tracking during a Visual Attention Task in Immersive Virtual Reality

Autores: Jose Llanes-Jurado, Javier Marín-Morales, Masoud Moghaddasi, Jaikishan Khatri, Jaime Guixeres, Mariano Alcañiz
Publicado en: International Conference on Human-Computer Interaction, Edición HCI 2022, 2022, Página(s) 12763, ISBN 978-3-030-78465-2
Editor: Springer
DOI: 10.1007/978-3-030-78465-2_3

Non-invasive Localization of High-Frequency Oscillations in Children with Epilepsy: Validation against Intracranial Gold-Standard

Autores: Matilde Dirodi; Eleonora Tamilia; P. Ellen Grant; Joseph R. Madsen; Steven M. Stufflebeam; Phillip L. Pearl; Christos Papadelis
Publicado en: Annual International Conference IEEE Eng Med Biol Soc. 2019, Edición 2019, 2019, Página(s) 1555-1558
Editor: Conference of the IEEE Engineering in Medicine and Biology Society (EMBC)
DOI: 10.1109/embc.2019.8857793

User independent classification of emotions in a mixed arousal-valence model

Autores: M. Nascimben, T.Zoëga Ramsøy, L.E. Bruni
Publicado en: Proceedings 19th IEEE International Conference on Bioinformatics and Bioengineering, 2020, ISBN 978-1-7281-4617-1
Editor: IEEE
DOI: 10.1109/bibe.2019.00086

Segmentation of Areas of Interest Inside a Virtual Reality Store

Autores: Masoud Moghaddasi, Jaikishan Khatri, Jose Llanes-Jurado, Luciano Spinella, Javier Marín-Morales, Jaime Guixeres, Mariano Alcañiz
Publicado en: International Conference, HCII 2020, Proceedings, Part II, Edición 22nd, 2020, ISBN 978-3-030-50729-9
Editor: Springer
DOI: 10.1007/978-3-030-50729-9_13

Optimizing Virtual Reality Eye Tracking Fixation Algorithm Thresholds Based on Shopper Behavior and Age

Autores: Jaikishan Khatri, Masoud Moghaddasi, Jose Llanes-Jurado, Luciano Spinella, Javier Marín-Morales, Jaime Guixeres, Mariano Alcañiz
Publicado en: 22nd International Conference, HCII 2020, Proceedings, Part II, Edición 22nd, 2020, ISBN 978-3-030-50729-9
Editor: Springer
DOI: 10.1007/978-3-030-50729-9_9

Shopping with Virtual Hands

Autores: Aline Simonetti; Enrique Bigné; Shobhit Kakaria
Publicado en: Virtual Reality and Augmented Reality, Edición 12499, 2020, Página(s) 71-82, ISBN 9783030626549
Editor: Springer
DOI: 10.5281/zenodo.4251173

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