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Glare control with media functionality - VideowindoW

Project description

Advanced technology used for glare control

Nowadays, glass used in windows and doors provide more natural light and transparency. However, controlling the amount of light and heat entering a building is an issue. Current glare control solutions are only partly efficient. VideowindoW offers an alternative system. This new technology integrates microscopic pixels into the glass exterior, making the glass façade a transparent media platform adequate for advertisement. The new glare control technology is ideal for urban areas with high traffic. The EU-funded VW project will design a business plan for the European market, identify adequate public areas, elaborate business models, and study the integration of the system into existing glass facades.

Call for proposal


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Sub call



Net EU contribution
€ 50 000,00
Henriette Ronnerstraat 24
1073KR Amsterdam

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West-Nederland Noord-Holland Groot-Amsterdam
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Other funding
€ 21 429,00