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NaaS - Newsroom as a service

Project description

Personalised news for commercial use

The continuous enlargement of markets worldwide represents a challenge for enterprises. Companies are always in search of effective ways to reach new markets. Personalised news can be a powerful communication tool as it prioritises messages based on the interests and needs of the customers. With this in mind, marketing professionals use videos as part of their Business to business (B2B) service. The EU-funded NAAS (Newsroom-As-A-Service) project is a B2B service aiming to connect enterprises, news, NGOs and customers in a business model to help enlarge their market. The NAAS service offers enterprises the possibility to include video strips in their communication politics, allows customers to react and be further engaged.

Call for proposal

H2020-EIC-SMEInst-2018-2020

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Sub call

H2020-SMEInst-2018-2020-1

Coordinator

NEWSTAG AB
Net EU contribution
€ 50 000,00
Address
Skeppsbron 8
11130 Stockholm
Sweden

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Region
Östra Sverige Stockholm Stockholms län
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Other funding
€ 21 429,00