Objective
This multidisciplinary study is directed towards the identification and analysis of factors that determine trust in the food supply. These factors include the roles of market actors, public authorities, consumers and consumer organisations. Comparative analyses including several types of data will be carried out. Representative consumer surveys will be conducted in six European countries - well balanced with regard to small/big countries in the north/south. Institutional studies (documents, interviews) of policy and market strategies will include country and EU levels. Two cases are focused: beef - a sector in crisis and transformation, and tomatoes - a less challenged sector. In the identification and application of trust enhancing strategies, a dialogue with European consumer groups and public authorities is emphasised. These, together with Sees and other stakeholders, also represent target groups in the dissemination program.
Call for proposal
Data not availableFunding Scheme
CSC - Cost-sharing contractsCoordinator
1325 LYSAKER
Norway