Project description
Focussing on the force of female leadership
Highly educated and skilled female professionals make excellent leaders. Even so, despite efforts from institutions such as the United Nations or European Commission, there is still a substantial underrepresentation of women in leadership positions. An understanding of the importance of interpersonal leadership skills could change this. The EU-funded WOMLEAD project aims to research women’s advantages in the case of business leadership competencies. It will study the role of soft skills in increased customer services, positive results of servant leadership and altruistic values for the growth and well-being of businesses. Women’s leadership will be strengthened by disseminating the research findings widely, holding business seminars, and establishing a Women’s Leadership Centre at the University of Seville.
Objective
The lack of women in leadership is a concern raised by several multinational organizations including the UN and the European Commission. Research suggests that womens underrepresentation is partly attributable to stereotypes regarding female leaders. Despite the persistence of these stereotypes, leadership scholars have shown that women are in fact, more skilled than men at almost all attributes that distinguish excellent leaders from average/poor ones. In an effort to lessen the gender gap in leadership, the current project seeks to solidify the business case for increased women in leadership, by developing and testing hypotheses to demonstrate that womens leadership advantages result in increased customer service. Based on research on servant leadership, which focuses on altruistic values that engage followers in relational and emotional dimensions, so they are empowered to grow, I propose that servant leadership will positively relate to subordinates soft skill development and that this relationship will be stronger among female leaders. Further, given the research linking soft skills to customer service, I propose that subordinates soft skill training will mediate the relationship between servant leadership and customer service. While I will publish theoretical and empirical studies based on this research in scholarly journals, a distinctive feature of the proposal is dissemination to non-academic stakeholders. I plan to lead seminars in the business community to share the practical implications of my findings. The pinnacle of my communication efforts will be creating a Womens Leadership Centre at USE that I will lead after the fellowship period. To prepare myself, I will carry out a secondment at an academic institution that has a diversity centre and at a non-academic organization focused on gender equality, to acquire knowledge about the pressing research issues facing European working women and to learn how to develop and sustain the centre at USE.
Fields of science (EuroSciVoc)
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Keywords
Project’s keywords as indicated by the project coordinator. Not to be confused with the EuroSciVoc taxonomy (Fields of science)
Project’s keywords as indicated by the project coordinator. Not to be confused with the EuroSciVoc taxonomy (Fields of science)
Programme(s)
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
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H2020-EU.1.3. - EXCELLENT SCIENCE - Marie Skłodowska-Curie Actions
MAIN PROGRAMME
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H2020-EU.1.3.2. - Nurturing excellence by means of cross-border and cross-sector mobility
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Topic(s)
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Funding Scheme
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
MSCA-IF - Marie Skłodowska-Curie Individual Fellowships (IF)
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Call for proposal
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
(opens in new window) H2020-MSCA-IF-2020
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Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.
41004 Sevilla
Spain
The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.