Great Peter conducted a number of initiatives, the first of which was a series of seminars. The first was on green product design and the environmental assessment of processes and products. The second seminar explained LCA methodology and examined life cycle assessments on products from three St. Petersburg based companies. The demonstration was followed by a lecture on cleaner technology for improved sustainable production. The aim of the Great Peter initiative was to implement LCA methodology in at least 10 companies in the St. Petersburg region in order to develop local capacity for LCA and green product development. The project successfully demonstrated methods for minimising environmental emissions and waste in the production process and by using the product in a sustainable way. Results from the project were presented to stakeholders and the findings passed on to other regions. The initiative has acted as a solid base in the St. Petersburg region for greening industrial production and in helping it to improve by becoming more sustainable.