Projektbeschreibung
Ein Konzept für nachhaltigen Kulturtourismus mit menschlichem Schwerpunkt
Der konsumorientierte Kulturtourismus im Schnelldurchlauf kann viele Probleme mit sich bringen, was negative Umweltauswirkungen sowie negative soziale und kulturelle Auswirkungen auf die lokalen Gemeinschaften und Ökosysteme betrifft. Das EU-finanzierte Projekt Be.CULTOUR wird sich fernab von dieser Art des Massentourismus einer neuen Herangehensweise widmen, bei dem der Zielort als genius loci (also gewissermaßen die historische Seele des Ortes) und die Menschen als Mitschöpfende seiner Einzigartigkeit, Kultur, Kunst, Tradition, Folklore, Produktivität und Spiritualität im Mittelpunkt stehen. Zu diesem Zweck soll das Projekt konkrete Strategien erarbeiten, um ein neues Verständnis von Kulturtourismus zu fördern, das den Menschen und Kreislaufwirtschaftsmodelle in den Vordergrund stellt und dabei die Natur, die Gemeinschaften und die kulturelle Vielfalt vor Ort berücksichtigt.
Ziel
Cultural tourism entails opportunities but also risks. If not managed properly, cultural tourism can easily turn into a “value extractive” industry, generating negative environmental, social and cultural impacts on local communities and ecosystems. This project will develop specific strategies to promote an understanding of cultural tourism, which moves away from a “stop-and-go” consumer-oriented approach towards one that puts humans and circular economy models at its centre, paying attention to nature, communities and cultural diversity. “Place”, intended as the genius loci, the ancient spirit of the site and “people” as co-creators of its uniqueness, culture, art, tradition, folklore, productivity, spirituality, are the focus of Be.CULTOUR.
Wide and diversified partnerships of stakeholders from 18 EU and non-EU regions of Northern-Central and Southern Europe, the Balkans, the Eastern neighbourhood and the Mediterranean, will be the driving force of the project. A community of 300 innovators (which includes regional authorities and municipalities, clusters and associations, museums and tourist boards, entrepreneurs, chambers of commerce, citizens, researchers, practitioners as well as project partners) in 6 pilot regions will co-create innovative place-based solutions for human-centred and circular cultural tourism.
Collaborative “Heritage innovation networks” will be established in 6 European deprived remote, peripheral and deindustrialised areas and cultural landscapes identified as “pilot heritage sites”: committed to the project’s objectives, they have defined clear cultural tourism related challenges requiring innovation, which will serve as the basis for the collaboration with 12 additional “mirror ecosystems”.
Wissenschaftliches Gebiet
- social sciencessociologyanthropologycultural anthropologyfolklore
- social scienceseconomics and businessbusiness and managementinnovation management
- social scienceseconomics and businesseconomicsproduction economicsproductivity
- social scienceseconomics and businesseconomicssustainable economy
- social scienceseconomics and businessbusiness and managementcommerce
Schlüsselbegriffe
Programm/Programme
- H2020-EU.3.6. - SOCIETAL CHALLENGES - Europe In A Changing World - Inclusive, Innovative And Reflective Societies Main Programme
- H2020-EU.3.6.2.2. - Explore new forms of innovation, with special emphasis on social innovation and creativity and understanding how all forms of innovation are developed, succeed or fail
- H2020-EU.3.6.1.1. - The mechanisms to promote smart, sustainable and inclusive growth
- H2020-EU.3.6.3.1. - Study European heritage, memory, identity, integration and cultural interaction and translation, including its representations in cultural and scientific collections, archives and museums, to better inform and understand the present by richer interpretations of the past
- H2020-EU.3.6.3.2. - Research into European countries' and regions' history, literature, art, philosophy and religions and how these have informed contemporary European diversity
Thema/Themen
Aufforderung zur Vorschlagseinreichung
H2020-SC6-TRANSFORMATIONS-2018-2019-2020
Andere Projekte für diesen Aufruf anzeigenUnterauftrag
H2020-SC6-TRANSFORMATIONS-2020
Finanzierungsplan
IA - Innovation actionKoordinator
00185 Roma
Italien