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Online Labour: The Construction of Labour Markets, Institutions and Movements on the Internet

Project description

Studying the politics and institutions of online labour markets

Traditional job markets have hit a standstill today. The rapid growth of online labour markets has caught the attention of global organisations such as the World Bank and the European Commission Joint Research Centre. These virtual platforms, connecting employers with skilled workers across borders, have witnessed an astounding annual growth rate of up to 60 %, warranting further study. In response, the ERC-funded iLABOUR project aims to shed light on the politics and institutions governing these next-generation labour markets. Specifically, it will explore the emergence of transnational online labour movements. It will investigate virtual and physical research sites, conduct surveys, interviews, and observations with designers and workers, as well as scraping online data.

Objective

"World Bank, EC Joint Research Centre, and other bodies have recently highlighted the potential of online labour markets to boost employment and economic growth. While national job markets have stagnated, online labour markets that connect firms with knowledge and service workers around the world have grown up to 60% a year.

An overlooked aspect of these markets is that they extricate workers and employers from national institutional frameworks, such as employment law and collective bargaining, and instead impose their own, technologically enforced institutions. For example, a leading marketplace recently instated a global minimum wage of 4.00 USD/h. With over 540,000 employers and 4,000,000 registered workers in 180 countries, this Californian company is making critical labour policy decisions that influence businesses and individuals from Berlin to Manila.

The objective of this project is to lay bare the politics and institutions of these next-generation labour markets promoted with discourses of technological progress. Whose interests find expression in their institutions? Some online workers have begun to organize transnationally with the help of digital media. How do online labour movements emerge and assert power on these markets? And finally, to what extent are these relations still reducible to struggles between capital and labour, rather than more ambiguous networked models of production?

We will tackle these questions through a combination of conventional social research methods and innovative Internet research methods, on both virtual research sites (online labour markets and workers' online communities) and physical research sites (market operators' premises and worker gatherings). We survey, interview, and observe designers and workers to reconstruct processes through which online markets, institutions, and movements are shaped, and ""scrape"" online data to quantify their influence. The results will open up important new vistas in labour policy debate."

Host institution

THE CHANCELLOR, MASTERS AND SCHOLARS OF THE UNIVERSITY OF OXFORD
Net EU contribution
€ 1 499 911,00
Address
WELLINGTON SQUARE UNIVERSITY OFFICES
OX1 2JD Oxford
United Kingdom

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Region
South East (England) Berkshire, Buckinghamshire and Oxfordshire Oxfordshire
Activity type
Higher or Secondary Education Establishments
Links
Total cost
€ 1 499 911,00

Beneficiaries (1)